Lauren Wood

I love that example so much. Thank you for sharing. So now we will get to my last question, which is what is one piece of advice that every customer experience leader should hear?

I love that example so much. Thank you for sharing. So now we will get to my last question, which is what is one piece of advice that every customer experience leader should hear?

I love that example so much. Thank you for sharing. So now we will get to my last question, which is what is one piece of advice that every customer experience leader should hear?

I could not agree with you more. Brad, thank you so much for coming on the show and talking to us all about being human. We are humans serving humans. And I've absolutely loved this conversation. Thank you so much.

I could not agree with you more. Brad, thank you so much for coming on the show and talking to us all about being human. We are humans serving humans. And I've absolutely loved this conversation. Thank you so much.

I could not agree with you more. Brad, thank you so much for coming on the show and talking to us all about being human. We are humans serving humans. And I've absolutely loved this conversation. Thank you so much.

Hello, everyone. Welcome back to Experts of Experience. I'm your host, Lauren Wood. Today, I'm excited to be joined by Michelle Engel, the Chief Product Officer at User Testing. We are going to explore how integrating human insights, one of my favorite topics, into product design and marketing is really transforming customer experiences across industries.

Hello, everyone. Welcome back to Experts of Experience. I'm your host, Lauren Wood. Today, I'm excited to be joined by Michelle Engel, the Chief Product Officer at User Testing. We are going to explore how integrating human insights, one of my favorite topics, into product design and marketing is really transforming customer experiences across industries.

Hello, everyone. Welcome back to Experts of Experience. I'm your host, Lauren Wood. Today, I'm excited to be joined by Michelle Engel, the Chief Product Officer at User Testing. We are going to explore how integrating human insights, one of my favorite topics, into product design and marketing is really transforming customer experiences across industries.

Michelle, so wonderful to have you on the show. Thanks for having me. I'm excited to be here. For our listeners who have not heard of user testing, can you give us the quick elevator pitch just so they know what we're talking about?

Michelle, so wonderful to have you on the show. Thanks for having me. I'm excited to be here. For our listeners who have not heard of user testing, can you give us the quick elevator pitch just so they know what we're talking about?

Michelle, so wonderful to have you on the show. Thanks for having me. I'm excited to be here. For our listeners who have not heard of user testing, can you give us the quick elevator pitch just so they know what we're talking about?

It's something I'm so happy that user testing exists. And as I've been preparing for this interview, the thing that really dawned on me was some of the best advice I ever received in my career was from a boss who said, before you do anything, Talk to our customers. Don't spend time building out that solution or that service or working with the product team on that product.

It's something I'm so happy that user testing exists. And as I've been preparing for this interview, the thing that really dawned on me was some of the best advice I ever received in my career was from a boss who said, before you do anything, Talk to our customers. Don't spend time building out that solution or that service or working with the product team on that product.

It's something I'm so happy that user testing exists. And as I've been preparing for this interview, the thing that really dawned on me was some of the best advice I ever received in my career was from a boss who said, before you do anything, Talk to our customers. Don't spend time building out that solution or that service or working with the product team on that product.

Talk to the customers first. And it's like obvious, but at the same time, it's not what... We always think to do because we're in our own little bubbles building the things that we believe are best. And that's great. But our customers are a wealth of knowledge and can help to guide us in where we're actually spending our time and our energy.

Talk to the customers first. And it's like obvious, but at the same time, it's not what... We always think to do because we're in our own little bubbles building the things that we believe are best. And that's great. But our customers are a wealth of knowledge and can help to guide us in where we're actually spending our time and our energy.

Talk to the customers first. And it's like obvious, but at the same time, it's not what... We always think to do because we're in our own little bubbles building the things that we believe are best. And that's great. But our customers are a wealth of knowledge and can help to guide us in where we're actually spending our time and our energy.

I mean, we can spend a long time building things that our customers don't really want. I know from being on the post-sale side of things, I've definitely had the frustrations of the product team working really, really hard at a solution that they promised us would solve our problem and then we roll it out and... it doesn't really drive the outcome that we were hoping.

I mean, we can spend a long time building things that our customers don't really want. I know from being on the post-sale side of things, I've definitely had the frustrations of the product team working really, really hard at a solution that they promised us would solve our problem and then we roll it out and... it doesn't really drive the outcome that we were hoping.