Lauryn Menard

And at the same time, we're growing a really strong direct-to-consumer customer base for sleep.

So my question, and I'd love both of your advice, is around how to successfully scale two very different verticals simultaneously without losing focus.

Oh, that's really tough because on the sleep side of things, we're getting customer feedback.

Like we're getting a lot of rave reviews.

I feel like we're really finding that need and we're meeting that need.

On the venue side of things, however, you know, we have access to guaranteed eyeballs, thousands, sometimes tens of thousands in a night.

And basically we

we're meeting people in these cultural, emotional moments.

And Tim, you were mentioning IRL experiences.

That's where people really connect with brands.

So that's why I'm so torn.

Great question.

So we are actually investor-backed.

We raised a pre-seed last year of a million dollars, and I'm currently raising our seed on a safe note.

So we do have that outside investment, but basically because my dream and my vision of this company is to build it into a new category.

And I intend to find these kind of forgotten about personal single use personal care products and adopt biomaterials that can meet the need.

Right.

And because of the nature of biomaterials, there needs to be a little bit of R&D that requires some funding.

So basically, that's why I've had to do that thus far.

But I intend to build this into a very large company.