Leila Hormozi

And so, you know, upon selling our first business, I saw a lot of people and I saw that they didn't have a plan for what they were going to do next. And a lot of people who sold their first business, they were satiated with that sale. They were comfortable enough with whatever it brought them that then they didn't feel like they had to push themselves again.

And so, you know, upon selling our first business, I saw a lot of people and I saw that they didn't have a plan for what they were going to do next. And a lot of people who sold their first business, they were satiated with that sale. They were comfortable enough with whatever it brought them that then they didn't feel like they had to push themselves again.

And I never wanted to be that person because I'm like, I'm not even 30. You know, I was 29 when we sold our business. 29, and I already had a multi hundred million dollar net worth. And I'm like, people are like, you gotta take time off. And I was like, no, I don't really believe in retirement per se, like in the traditional sense. I was like, no, I need to do something else.

And I never wanted to be that person because I'm like, I'm not even 30. You know, I was 29 when we sold our business. 29, and I already had a multi hundred million dollar net worth. And I'm like, people are like, you gotta take time off. And I was like, no, I don't really believe in retirement per se, like in the traditional sense. I was like, no, I need to do something else.

And so what I realized was the reason that so many people aren't able to win again is because they're not willing to put themselves back into that place that they had to, to win the first time. That pain, that discomfort. The pain. And I think that you assume that it's going to be easier the second time. The thing is, and there's a lot of studies done on this, which is like, it's not easier.

And so what I realized was the reason that so many people aren't able to win again is because they're not willing to put themselves back into that place that they had to, to win the first time. That pain, that discomfort. The pain. And I think that you assume that it's going to be easier the second time. The thing is, and there's a lot of studies done on this, which is like, it's not easier.

You just know what to expect and you have more skills. that doesn't mean it feels easier the second time. And I will say in doing and scaling very quickly, um, acquisition.com, it doesn't feel easier. I just know what to do this time. And what I've had to do in order to keep winning is I've had to learn to love the process of being uncomfortable.

You just know what to expect and you have more skills. that doesn't mean it feels easier the second time. And I will say in doing and scaling very quickly, um, acquisition.com, it doesn't feel easier. I just know what to do this time. And what I've had to do in order to keep winning is I've had to learn to love the process of being uncomfortable.

And I've always wanted that for myself because growing up, I think, you know, I was in a small town. Everyone stays there. You become a bartender, a nurse, a teacher at the local college, whatever. And I just looked and everyone's always remaining in their comfort zone. And I was like, I have to get out of that. And so like at a very young age, I left home early. I moved across the country.

And I've always wanted that for myself because growing up, I think, you know, I was in a small town. Everyone stays there. You become a bartender, a nurse, a teacher at the local college, whatever. And I just looked and everyone's always remaining in their comfort zone. And I was like, I have to get out of that. And so like at a very young age, I left home early. I moved across the country.

I said, I never want to be that. I don't want my life to be that. I want to die with so much potential left inside of me. And so for me, I think what's made it easy to keep winning and being uncomfortable is the fact that it's not about the business, not about making hundreds of millions of dollars. Like it's like at some point, like I don't even spend the money, you know, I barely do now.

I said, I never want to be that. I don't want my life to be that. I want to die with so much potential left inside of me. And so for me, I think what's made it easy to keep winning and being uncomfortable is the fact that it's not about the business, not about making hundreds of millions of dollars. Like it's like at some point, like I don't even spend the money, you know, I barely do now.

And so what it is about though, is like, how can I get to the end of my life knowing that I haven't left potential on the table? Yeah. And that's what I always tie it to, which is like, it's not about the money. It's about what does Layla look like? Who is that person that's able to do these things?

And so what it is about though, is like, how can I get to the end of my life knowing that I haven't left potential on the table? Yeah. And that's what I always tie it to, which is like, it's not about the money. It's about what does Layla look like? Who is that person that's able to do these things?

I would like to meet her one day, but if I don't get myself to do these things that are uncomfortable, then that person, I'm never going to meet her.

I would like to meet her one day, but if I don't get myself to do these things that are uncomfortable, then that person, I'm never going to meet her.

You know, I think what I've recognized is that what's worked for me in many ways and in so many situations is I'm very good at structure. I build literal infrastructure of a business. And in order to do that, it's good to have order of things. I always say like, I manage chaos. I don't stop chaos. I let it happen, but I manage chaos. You can say like, I am a wrangler of chaos.

You know, I think what I've recognized is that what's worked for me in many ways and in so many situations is I'm very good at structure. I build literal infrastructure of a business. And in order to do that, it's good to have order of things. I always say like, I manage chaos. I don't stop chaos. I let it happen, but I manage chaos. You can say like, I am a wrangler of chaos.

That's what I like tell myself. But there's times when trying to put structure in place actually doesn't help. And instead I've had to really lean into being flexible rather than rigid. And so my journey has been one of becoming a more flexible person. Because I heard this quote one time and it was like, the most flexible system always wins.

That's what I like tell myself. But there's times when trying to put structure in place actually doesn't help. And instead I've had to really lean into being flexible rather than rigid. And so my journey has been one of becoming a more flexible person. Because I heard this quote one time and it was like, the most flexible system always wins.