Leila Hormozi

So it's like, yes, I want to make sure that I'm not being stupid with my money. But I don't want to be so focused on not losing money that I'm not opening myself up to the opportunity to make more. And so I actually think if I lose money now, like I'll give you an example. Invested in a company two years ago, Bad, bad investment.

So it's like, yes, I want to make sure that I'm not being stupid with my money. But I don't want to be so focused on not losing money that I'm not opening myself up to the opportunity to make more. And so I actually think if I lose money now, like I'll give you an example. Invested in a company two years ago, Bad, bad investment.

So that was like, you know, close to $10 million just down the drain. Gone. Yeah. Light on fire. Yeah. And I'm just like, this company is not what I thought it was. I wish I did not buy it. It is a thorn in my side.

So that was like, you know, close to $10 million just down the drain. Gone. Yeah. Light on fire. Yeah. And I'm just like, this company is not what I thought it was. I wish I did not buy it. It is a thorn in my side.

Yeah. And there's not much you can do once you've bought majority of a company. So it's a tough situation. And every time I'm reminded, I'm like, I don't want to think about it. Right. But I'm like, that's... I had to pay the price of... losing there to get this huge win over here.

Yeah. And there's not much you can do once you've bought majority of a company. So it's a tough situation. And every time I'm reminded, I'm like, I don't want to think about it. Right. But I'm like, that's... I had to pay the price of... losing there to get this huge win over here.

And I just look at it like that because the same decision-making principles I used to purchase that company, I also used to purchase this one. And this one is crushing it. And so it's like sometimes I think in making money, the decision-making formula that we use to make money is good, but sometimes the outcome is still not. It's just like hiring people.

And I just look at it like that because the same decision-making principles I used to purchase that company, I also used to purchase this one. And this one is crushing it. And so it's like sometimes I think in making money, the decision-making formula that we use to make money is good, but sometimes the outcome is still not. It's just like hiring people.

Exactly.

Exactly.

Yeah. I mean, when I'm talking to people and I'm like, yes, they're like, how do I do this in a company? I'm like, well, this, that. And they're like, do I need to understand finance like that? I'm like, yeah, I understand finance, IT, marketing, sales, CS, this, like all of it. Same goes for investing. And there's more.

Yeah. I mean, when I'm talking to people and I'm like, yes, they're like, how do I do this in a company? I'm like, well, this, that. And they're like, do I need to understand finance like that? I'm like, yeah, I understand finance, IT, marketing, sales, CS, this, like all of it. Same goes for investing. And there's more.

And so there's so many things that could go wrong that, you know, it just, it would behoove me to say, I made one bad investment. I shouldn't try again, you know? And so I, I think one thing that I've always been very good at is like, I'm very patient. I can lose everything. But I'm pretty spot on at like, where did I fail in execution? I can tell if it's an execution or a strategy issue.

And so there's so many things that could go wrong that, you know, it just, it would behoove me to say, I made one bad investment. I shouldn't try again, you know? And so I, I think one thing that I've always been very good at is like, I'm very patient. I can lose everything. But I'm pretty spot on at like, where did I fail in execution? I can tell if it's an execution or a strategy issue.

And so if I've done an investment and I'm like, it was just this one thing. And I'm like, I want to try it again because I know that the strategy is right. It was just lost in execution. But you're not going to learn that unless you try again.

And so if I've done an investment and I'm like, it was just this one thing. And I'm like, I want to try it again because I know that the strategy is right. It was just lost in execution. But you're not going to learn that unless you try again.

Like, I think everyone always asks me, they're like, you know, it's funny when we were growing our first business, people would come to me and they would say, congratulations, like you've had such fast growth. And I remember I would have this internal, like, have I? because it's been so painful.

Like, I think everyone always asks me, they're like, you know, it's funny when we were growing our first business, people would come to me and they would say, congratulations, like you've had such fast growth. And I remember I would have this internal, like, have I? because it's been so painful.

And I think that the reason that winning's not for everybody is because winning is hard and because winning is painful. And the entire process up until you win, you're doing hard things over and over and over again. And so you're constantly in a state of discomfort. That's also why you win is because you're willing to put yourself into that state.

And I think that the reason that winning's not for everybody is because winning is hard and because winning is painful. And the entire process up until you win, you're doing hard things over and over and over again. And so you're constantly in a state of discomfort. That's also why you win is because you're willing to put yourself into that state.