Lou Whiteman

I can see collectors liking it.

I can see some consumers.

But this kind of feels like just because you can...

They've always used technology.

The Lego botanicals have really cool little plugins where they glow, basically, where it's just like pieces.

So they do a lot of this.

They're always sort of add-ons, compliments.

I have no problem with them doing this.

I would love to own this stock, Lego.

If you want to go public just to me, please, let's do it.

Yeah, but look, is this really, wow, the next evolution of Lego or just kind of a cool add-on that's going to get some buzz?

I think I'm closer to the latter than the former.

We got to circle back to the soulmate.

There's a fine line between innovation and dystopia, and that line runs through the marketing department.

We'll see.

Maybe I'll just be a late adapter to soulmate.

I still think there are analog ways to go about that that might be better, and I'm going to that.

Travis, I'll tell you, I can't beat that in terms of predicting duds.

I will say I thought the LG, the Cloyd, Cloudroid, which is a home robot, I think that was creepy.

And if you look at that demo, will it be duds?