Lush (Lush One)

And I'll also say this, like hip hop, first of all, is still the most popular genre of music in the world, regardless of, I don't think that's true.

It is.

And let me explain why, because a lot of the things that are getting categorized in other genres are actually have so many hip hop influences on it.

Exactly.

At this point, the lines are so far blurred, it's impossible to distinguish.

Country has fucking 808s, been having it for over 10 years.

They're not just borrowing the same type of drum.

They're doing collabs like...

is the biggest music in the world right now of course but like but pop music means popular and a huge part of what defines popular music are actually still people rapping so what people define as quote unquote hip-hop may be different yeah hip-hop is not charting in the same regard as it was in certain ways but there's more hip-hop infused in world music country music pop music every single genre hip-hop still influences the world is the biggest culture

When you compare it to past eras, like, we don't even have to go that far back.

And the amount of excitement that people had about different hip-hop artists compared to right now is...

I think one of the main reasons is it's a good thing.

And a bad thing is how big the independent market is and how big just random Instagram rappers that we would never like, for example, this, this person might be huge on a no jumper scale, like 1900 rug rat.

We would love like 1900 rug rats music.

We've been fucking with it.

He's done a mic drop over here.

He's big, you feel me?

He's not mainstream big, you know what I'm saying?

But, like, there's people like that that are still, like, have fan bases of 100, 200,000 people that people love, particularly regionally, but they don't translate to that, you know, or haven't yet translated to that mainstream success.

Well, he's smart because his fans grew with him.