Malcolm Gladwell

I mean, I do cry every time. He's been gone five years. And a friend of mine said, two friends of mine said two very beautiful things that I've always remembered. One was a friend of mine who was writing something about his father, and he said, My father died 20 years ago today. I know him better today than I did back then.

I mean, I do cry every time. He's been gone five years. And a friend of mine said, two friends of mine said two very beautiful things that I've always remembered. One was a friend of mine who was writing something about his father, and he said, My father died 20 years ago today. I know him better today than I did back then.

And I think about that nearly every day, because I think I know him better now. And another thing a friend of mine said in trying to console me was that grief is the way we keep someone alive. And it's a gift, in other words. Yeah. And I think that's, I can't, I think I continue to grieve because I can't, I can't let it go.

And I think about that nearly every day, because I think I know him better now. And another thing a friend of mine said in trying to console me was that grief is the way we keep someone alive. And it's a gift, in other words. Yeah. And I think that's, I can't, I think I continue to grieve because I can't, I can't let it go.

He was, so he was an Englishman with a big bushy beard. And he was such a stereotypical Englishman. He liked going for long walks in the rain with dogs. He was a gardener. That's what he loved to do above all else. He only ever cried when he was reading Dickens to his children.

He was, so he was an Englishman with a big bushy beard. And he was such a stereotypical Englishman. He liked going for long walks in the rain with dogs. He was a gardener. That's what he loved to do above all else. He only ever cried when he was reading Dickens to his children.

He was a mathematician and a very good one, I think, although I have no idea because I could never follow what he was doing. He was a... He was completely indifferent to what the world thought. He just did whatever he wanted to do, which I thought as a kid was the most magnificent thing I had ever seen.

He was a mathematician and a very good one, I think, although I have no idea because I could never follow what he was doing. He was a... He was completely indifferent to what the world thought. He just did whatever he wanted to do, which I thought as a kid was the most magnificent thing I had ever seen.

There you go. That's how it's done.

There you go. That's how it's done.

I recently called up my friend Safi Bakal. I wanted to see if he could correctly guess the answer to a puzzle. First of all, before we start, I just wanted to briefly establish your bona fides for this conversation. You have a PhD from MIT, is that correct? Stanford. Stanford, Stanford. And you went on to work on the development of a number of different drugs, is that correct? I did.

I recently called up my friend Safi Bakal. I wanted to see if he could correctly guess the answer to a puzzle. First of all, before we start, I just wanted to briefly establish your bona fides for this conversation. You have a PhD from MIT, is that correct? Stanford. Stanford, Stanford. And you went on to work on the development of a number of different drugs, is that correct? I did.

Safi ran a drug company for a long time that worked on some of the hardest problems in cancer treatment. In preparation for our call, I sent Safi the package insert for something called Rotatec. As I'm sure you've noticed, when you get a prescription drug, there's a leaflet inside the box, all folded up, tiny print. That's the package insert.

Safi ran a drug company for a long time that worked on some of the hardest problems in cancer treatment. In preparation for our call, I sent Safi the package insert for something called Rotatec. As I'm sure you've noticed, when you get a prescription drug, there's a leaflet inside the box, all folded up, tiny print. That's the package insert.

It tells you in great detail every benefit, every side effect, every clinical study associated with your medication. The Food and Drug Administration and drug companies spend years working out the exact wording of that leaflet. And I'm assuming you've never read this before. Never read it before.

It tells you in great detail every benefit, every side effect, every clinical study associated with your medication. The Food and Drug Administration and drug companies spend years working out the exact wording of that leaflet. And I'm assuming you've never read this before. Never read it before.

Rototec is a vaccine to protect babies against a very nasty intestinal bug called rotavirus. What Safi first noticed was how well it worked.

Rototec is a vaccine to protect babies against a very nasty intestinal bug called rotavirus. What Safi first noticed was how well it worked.

Yeah.

Yeah.