Matthew Slotover

So New York, it's very difficult to do that.

There's a lot going on.

LA, it's difficult to do that.

It's very spread out.

But Seoul, it's like every shop you go into, they've got like the Freeze Week magazine in there.

All the kids go.

It's like Rams, the fair.

And you go to art events outside the fair performance, and there'll be like 400 young people there.

I mean, really a lot of people who are really engaging.

It's very exciting.

You know, it's, it's difficult for me to say, because I just fall in love with things and start doing them.

I think I'm a classic founder, I get bored quite easily.

So I like the startup phase, I like the research a lot.

I like putting a team together once it's going for about three or four years, and it's working.

I sort of step back and let people run it because I feel like my job is kind of done.

So I'm realizing that about myself now that like doing a number of things.

I've been reading a bit about other people like that and thinking, yeah, that's kind of me.

It's not the most smart thing to do because, I mean, in fact, we had a chairman, Robert Devereaux,

When we had one magazine and one fair, we said, we like to go into hospitality.

And he's like, look, you've got one magazine and one fair.