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Max Israel

๐Ÿ‘ค Speaker
166 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

And that's true across my space.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

I'm in a space called Enterprise Feedback Management, EFM.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

And there are many companies that do this.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

And it's an industry that is valued in the many tens of billions of dollars.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

So there's a lot of players in the space.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

But generally, you think of this as Enterprise Feedback Management.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

I haven't raised any money.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

But, you know, we were successful kind of out of the gate.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

This is like you probably see this story a lot with your with entrepreneurs that you interview.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

It's not hard to get revenue.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

It's hard to feed your family.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

And so you've got to get through those early years where you can get enough revenue to cover the needs of the business and feed your family.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

We laugh.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

My wife and I laugh that we, you know, I mentioned 15 years ago that we had this other business that was the genesis of this one.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

I owned a small retail chain and this tool was designed to, really, we built it for that.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

It was probably two or three years before I took my first paycheck, right?

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

So we considered, we continued to pay ourselves from that other business.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

Eventually, I took a small salary, a small paycheck of $1,000 a month or something like that.

SaaS Interviews with CEOs, Startups, Founders
1428 Bootstrapped and $12m in ARR. My kinda CEO!

From the current company, my software company.