Mick Hunt

And what

You taught me was one, Mick, you're never going to figure it out till you figure it out, essentially.

But there is a method to say or to project what your value is dynamically.

So I'd love for you to talk a little bit about dynamic pricing, why that's important and to help those entrepreneurs that are like me, that are like, I need to figure that part out.

And that seems...

my business thinking, you know, again, you saying that Robert Irvine in my ear, Damon John telling me, hey, Mick, if you think your consulting services are worth $75,000 charged for it and all you need is one person to pay it to validate it, right?

Like it's that same type of philosophy.

And then I went to the school of Eddie Hartman again a couple of years ago.

And I know everybody that's listening or watching needs to hear this part of the conversation that Eddie and I are going to have.

Because you taught me about recurring revenue models.

It's it's I don't even want to say it's a fad anymore.

I mean, everyone has a community now.

If you're on social media, everyone has some type of recurring thing that they're offering.

Even celebrities now have access programs and things that are on a recurring basis.

deal.

And I didn't understand it.

Well, I'm sorry, I understood conceptually.

But again, I didn't understand how to price it.

And I didn't understand the long journey, the long view of it, because I did something that Eddie taught me not to do, which was I put myself in the buyer's seat too long, meaning I

I thought how I would buy and because I probably wouldn't join a community, I said, no, it's not going to work.