Mike Carruthers
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Appearances Over Time
Podcast Appearances
You could get your dream car.
It's so exciting when you get your dream car, but after a while...
It's just your car.
You stop noticing how dreamy it is.
Or you get a new boss who's really horrible.
I mean, you're outraged.
But after a while, eh, just a bad boss.
You can't stay outraged forever, so you just stop noticing it.
The word is habituate.
We habituate to things.
We stop noticing things.
And it's really interesting what our natural tendency to habituate does to us.
And I suspect you've never really stopped to think about it.
So now you can, along with my guest, Tali Sherritt.
Tali is a professor of cognitive neuroscience at University College London and at MIT.
And she is founder and director of the Effective Brain Lab.
She's co-author of a book called Look Again, The Power of Noticing What Was Always There.
Hi, Tali.
Welcome to Something You Should Know.
So explain a little more about our tendency to habituate.