Mike Elias

Even on the handle of my personal Ransfers, I've had it for almost two decades. Before it happened, I carved a skull onto the butt of my handle. So I was kind of thinking like, fuck, did I do something fucking weird?

Even on the handle of my personal Ransfers, I've had it for almost two decades. Before it happened, I carved a skull onto the butt of my handle. So I was kind of thinking like, fuck, did I do something fucking weird?

But yeah, those axes have always lived and there's not a whole lot of places to get them. So I figured out how to carry them and started carrying those.

But yeah, those axes have always lived and there's not a whole lot of places to get them. So I figured out how to carry them and started carrying those.

But yeah, those axes have always lived and there's not a whole lot of places to get them. So I figured out how to carry them and started carrying those.

It's been discussed from a couple of angles.

It's been discussed from a couple of angles.

It's been discussed from a couple of angles.

Yeah. But I'm not, I'm not, I don't know. I don't have, I'm a pretty bad businessman. Yeah. You know, like... I keep my prices at a point where it makes sense for the health of the business and no more. And I'm not after it. I don't have that startup mentality where I'm building this up to sell it. Well, you like the work. I do like the work. And I like the brand. It's a part of me.

Yeah. But I'm not, I'm not, I don't know. I don't have, I'm a pretty bad businessman. Yeah. You know, like... I keep my prices at a point where it makes sense for the health of the business and no more. And I'm not after it. I don't have that startup mentality where I'm building this up to sell it. Well, you like the work. I do like the work. And I like the brand. It's a part of me.

Yeah. But I'm not, I'm not, I don't know. I don't have, I'm a pretty bad businessman. Yeah. You know, like... I keep my prices at a point where it makes sense for the health of the business and no more. And I'm not after it. I don't have that startup mentality where I'm building this up to sell it. Well, you like the work. I do like the work. And I like the brand. It's a part of me.

We've upped it. We've grown it. Not exponentially, not a shit ton. In terms of your ability for output? Yeah, for the Wills Jacket specifically. And working with people to make the collaboration stuff and offering other things. So it's expanded, but I don't like... I feel like we've expanded on a level that's... Manageable? Manageable and the foundation is there before taking the next step.

We've upped it. We've grown it. Not exponentially, not a shit ton. In terms of your ability for output? Yeah, for the Wills Jacket specifically. And working with people to make the collaboration stuff and offering other things. So it's expanded, but I don't like... I feel like we've expanded on a level that's... Manageable? Manageable and the foundation is there before taking the next step.

We've upped it. We've grown it. Not exponentially, not a shit ton. In terms of your ability for output? Yeah, for the Wills Jacket specifically. And working with people to make the collaboration stuff and offering other things. So it's expanded, but I don't like... I feel like we've expanded on a level that's... Manageable? Manageable and the foundation is there before taking the next step.

Right. You know, I don't like to, you know, if you start running across a bunch of stones real fast, one's gonna, you're gonna slip on one, fucking crush your ass. Right. So I like to have the strong foundation before taking another step. Yeah. And that's, I feel like that's a healthy business move. Sure.

Right. You know, I don't like to, you know, if you start running across a bunch of stones real fast, one's gonna, you're gonna slip on one, fucking crush your ass. Right. So I like to have the strong foundation before taking another step. Yeah. And that's, I feel like that's a healthy business move. Sure.

Right. You know, I don't like to, you know, if you start running across a bunch of stones real fast, one's gonna, you're gonna slip on one, fucking crush your ass. Right. So I like to have the strong foundation before taking another step. Yeah. And that's, I feel like that's a healthy business move. Sure.

Yeah, I'm happy. And we try to pay our employees well. I want to continue to improve that trajectory of making sure they're taken care of better. Yeah. Oh, really? Yeah. All that salt air.

Yeah, I'm happy. And we try to pay our employees well. I want to continue to improve that trajectory of making sure they're taken care of better. Yeah. Oh, really? Yeah. All that salt air.

Yeah, I'm happy. And we try to pay our employees well. I want to continue to improve that trajectory of making sure they're taken care of better. Yeah. Oh, really? Yeah. All that salt air.