Mike Feazel

putting out the content becoming a real content machine not seo machine a content machine yeah google will read the algorithm will read what's put on youtube what's putting on you know what's streaming now on these podcasts um so yeah everybody's retraining the the algorithm

Google AI and chat, but primarily Google, was about 25% of all of their data was coming from Reddit.

They just took it down to 6% because of the challenges of nobody's verified.

If you put a bad Google review on my Google GMB page, a Google listing, I can go in and say, no, he wasn't a client.

Google will run through their algorithm and kick it out.

reddit you can't um so reddit is valuable and we're doing the same thing but you know i think that ultimately they're going to figure this out but does it take a year does it take the marketing landscape is shifting so much and how much damage does it do before we settle into what a new market what marketing looks like which is what drives the economy you know the us economy is bigger than europe's economy because we're better marketers it's that simple that's it

A hundred percent.

My brother is still involved at the level where if there is a review, that's a bad review.

Our team reaches out.

We talk to the customer.

We talk to the dealer, make sure it gets fixed.

And if it doesn't get fixed, the dealer knows that they have to deal with my brother.

And you don't have to deal with my brother because he's always going to say, why the hell aren't you taking care of the customer?

Because that's always the answer.

Ninety nine percent of the time.

And then when the owner of the company calls, yeah, yeah.

Yeah.

Most people are logical.

So, but you know, we, we are the number one rated roofing company in the country with the most reviews and the best reviews.

Average roofer is going to be four, three, four, four.