Mo Gilligan

So, yeah, I knew that I wanted to turn this into something because I always believe if you have a viral moment, it doesn't last very long.

um and you have to find your way to extend it or ideally monetize it and a lot of creatives we're not business people we're creatives so yeah yeah you know i mean like i'm dyslexic and the minute i was like oh i gotta do this tax thing i'm like oh man this is this is gonna be stressful man here's the three there's the four listen we know your pain first of all but just really quickly is it at all possible that you might come over here and teach chrissy and i a

Yeah, because then people go straight to your source.

It's almost like an exclusive way of just having just your fan base who just like your stuff.

And if I say I'm going to do a tour, they're going to come to the tour.

If I've got a book out, they might buy the book.

But it's exclusively your audience.

And it's interesting because then that audience will just grow and share it to other people.

And I'll be honest, you know, in the UK, like the route that I took was a route that no one had really ever done in that way of doing social media and then

doing a tour and then getting the likes of TV to be interested in and getting Netflix and stuff like this.

That was a very unconventional route, especially being a black British comic as well.

There wasn't anyone that looked like myself even on TV.

So yeah, to kind of go through and do it that route felt the most organic for me, but also the most fulfilling because again,

before any of the success was happening, it's the social media.

I'm meeting people in the street who are just like, oh, man.

Like, who are treating me like I'm someone.

And I'm like, I just do videos in my bedroom at my mom's house.

Do you know what I mean?

We do know what you mean, yes.

Yeah, I think in terms of following, it was just more like, because we have our own black comedy circuit in the UK.