Mohammad Norouzi

So we care about a couple of things.

One is graphic design in general.

Again, text rendering is part of that, we think.

Basically, graphic design is everywhere.

You go in a city, you open your eyes, you see billboards, you see storefronts, they all have text.

And actually, it's much more important than... I guess photography is part of graphic design, but graphic design is actually the frontier for a lot of business use cases for storytelling.

So we definitely focused a lot on graphic design since the release of our first model, which was good at text rendering.

And in addition, we think taste is extremely important.

And we really want our models to have taste.

And it's very hard to explain it, what exactly taste is.

One element of taste is kind of going outside of the norm a little bit and not conforming to the average opinion, which is a little against being on top of the leaderboard.

Which is kind of interesting.

Yeah, we just care about, ultimately, we work with all the arenas.

We hope all of the arenas will improve in detecting the nuances of images and image quality.

But we care about our own internal evaluation.

And unfortunately, we see that AI is not very good at that.

doing the actual taste evaluation yet.

So we worked with designers and we have side by side comparisons between different versions of the model as well as other models to really push on the taste.

So we really care about taste.

I think there's still so much more to do, obviously.