Natalie Dawson

And so using phrases that decrease people's certainty in your direction isn't going to help them help you.

But if you actually are uncertain, it is okay to be transparent about that.

And it actually builds trust.

I'm in agreement with you.

A bit of plastic bag in the wind, so... But when you say it like this, it makes me connect to you because it actually feels like it's a stream of consciousness that you are thinking something.

Instead of in an email, you saying, I believe, is much more authoritative.

I would...

I would caution leaders when it comes to using words like I believe or being certain about really ensuring that you are certain or you really do believe something, especially as your business grows.

If you're doing a million dollars and now you have a $10 million business and all of a sudden you have a layer of leaders around you, it can become an echo chamber for

And the more certain you are, or at least you seem to be, the less likely people are going to push back on you when you might actually need them to collaborate and you weren't so certain, but you came off with such certainty.

And I find that that's a balance that leaders have to find as they become more competent in their zone of genius and as they get higher up in organizations or start their own organization themselves.

If they aren't

really communicating what things they aren't certain of, but they're waffling on, it can cause unnecessary duress.

Well, if you want anything in life, you actually have to spend time to get that thing.

Things don't just magically manifest into people's lives despite what the internet tells you.

So in order for me to have the relationship that I want to have, I actually have to invest time with my significant other.

It's not just gonna magically happen that I'm gonna have an amazing marriage.

If I want to have great friends, I actually have to spend time with my friends.

And so your calendar is a reflection and a representation of what you find to be important and is in alignment or out of alignment with the goals that you have every single day.

So if I have zero time being spent on generating revenue inside my business, it shouldn't surprise me at the end of the year that I'm doing the same amount of revenue that I did last year.