Nathan Burrow

More or less the way those work is when you take an item to cart, they will provide either internally sourced or crowdsourced suggestions for coupon codes you can use at checkout. that have worked previously. Those extensions will work and we use them to identify potential coupon codes that we can surface for our readers. They're free. But just be aware that nothing is really free on the Internet.

More or less the way those work is when you take an item to cart, they will provide either internally sourced or crowdsourced suggestions for coupon codes you can use at checkout. that have worked previously. Those extensions will work and we use them to identify potential coupon codes that we can surface for our readers. They're free. But just be aware that nothing is really free on the Internet.

Really what they're doing is they're tracking your browsing information, as many extensions do. The other thing that these extensions do is when you utilize them and when you click on them in order to get the additional tracking information or in order to get the coupon, they will ultimately collect the affiliate revenue associated with you purchasing that product.

Really what they're doing is they're tracking your browsing information, as many extensions do. The other thing that these extensions do is when you utilize them and when you click on them in order to get the additional tracking information or in order to get the coupon, they will ultimately collect the affiliate revenue associated with you purchasing that product.

So they get a little percentage of what you spent on the product that you ultimately purchased if you used the extensions.

So they get a little percentage of what you spent on the product that you ultimately purchased if you used the extensions.

Be careful of getting stuck in the sort of Google shopping cul-de-sac. People think that they're doing comparison shopping when they enter something in to a Google search. But in truth, it's not as broad a selection of options as they think it is. They have incentives to send you to retailers and provide you with information that may not serve you best.

Be careful of getting stuck in the sort of Google shopping cul-de-sac. People think that they're doing comparison shopping when they enter something in to a Google search. But in truth, it's not as broad a selection of options as they think it is. They have incentives to send you to retailers and provide you with information that may not serve you best.

They'll show you the retailers they want you to see. They'll show you, as a result, the prices that they want you to see.

They'll show you the retailers they want you to see. They'll show you, as a result, the prices that they want you to see.

Exactly. Just like a brick and mortar retailer, Google now, they are incentivized to sort of put things where you can see them the most. And so it's something that I caution shoppers about, you know, they need to know that there's more than just what they'll see from that initial page, we recommend doing some further digging.

Exactly. Just like a brick and mortar retailer, Google now, they are incentivized to sort of put things where you can see them the most. And so it's something that I caution shoppers about, you know, they need to know that there's more than just what they'll see from that initial page, we recommend doing some further digging.

All right, Nathan, before we wrap, we usually ask all our guests to tell us about the last thing they bought that they really loved. But since this isn't a typical episode, I want to go off script and ask if there's anything you're planning to buy today or this weekend with an epic Black Friday discount.

All right, Nathan, before we wrap, we usually ask all our guests to tell us about the last thing they bought that they really loved. But since this isn't a typical episode, I want to go off script and ask if there's anything you're planning to buy today or this weekend with an epic Black Friday discount.

So one of the things that I'm looking for this weekend is an awesome deal on a turntable. I am looking in particular at one of our picks from a company called Projects. I had a turntable that served me well for many years, but I'm finally looking to upgrade.

So one of the things that I'm looking for this weekend is an awesome deal on a turntable. I am looking in particular at one of our picks from a company called Projects. I had a turntable that served me well for many years, but I'm finally looking to upgrade.