Nathan Werst

What's the jaw-dropping moment when people first experience Shop Demise and realize that it changes everything for them?

What's the jaw-dropping moment when people first experience Shop Demise and realize that it changes everything for them?

Yeah, to be honest, I think it comes even before they really get to experience Shop Demise. The biggest sort of jaw-dropping moment for most of my clients so far has been when we actually show them how much money they're wasting. And so we can go in, we pull their ads data and we say, okay, here's all the money that you spent in the past month or whatever.

Yeah, to be honest, I think it comes even before they really get to experience Shop Demise. The biggest sort of jaw-dropping moment for most of my clients so far has been when we actually show them how much money they're wasting. And so we can go in, we pull their ads data and we say, okay, here's all the money that you spent in the past month or whatever.

Yeah, to be honest, I think it comes even before they really get to experience Shop Demise. The biggest sort of jaw-dropping moment for most of my clients so far has been when we actually show them how much money they're wasting. And so we can go in, we pull their ads data and we say, okay, here's all the money that you spent in the past month or whatever.

Here's all the money that went to that actually drove purchases. And here's what you spent advertising products that didn't drive any purchases. And, you know, with the bigger clients, this can be millions of dollars.

Here's all the money that went to that actually drove purchases. And here's what you spent advertising products that didn't drive any purchases. And, you know, with the bigger clients, this can be millions of dollars.

Here's all the money that went to that actually drove purchases. And here's what you spent advertising products that didn't drive any purchases. And, you know, with the bigger clients, this can be millions of dollars.

And so you have this sort of this jaw drop moment where people see, oh, my God, like these these algorithms that we've just been trusting blindly are actually aren't working as well for us as we thought they were.

And so you have this sort of this jaw drop moment where people see, oh, my God, like these these algorithms that we've just been trusting blindly are actually aren't working as well for us as we thought they were.

And so you have this sort of this jaw drop moment where people see, oh, my God, like these these algorithms that we've just been trusting blindly are actually aren't working as well for us as we thought they were.

Wow. Wow. So you're saying that you will show customers, okay, you spent this money and there'll be, you know, I don't know, 40% of their spend to products that never even moved.

Wow. Wow. So you're saying that you will show customers, okay, you spent this money and there'll be, you know, I don't know, 40% of their spend to products that never even moved.

Wow. Wow. So you're saying that you will show customers, okay, you spent this money and there'll be, you know, I don't know, 40% of their spend to products that never even moved.

Exactly. Yeah. And not even, not even products that never even moved products that never drove a purchase on the website. So, so that includes products where like, you know, someone might see an ad for a product, they'll click on it and then they'll click on a different product on the website. They'll see something else in that, like you may also like section and they'll buy that.

Exactly. Yeah. And not even, not even products that never even moved products that never drove a purchase on the website. So, so that includes products where like, you know, someone might see an ad for a product, they'll click on it and then they'll click on a different product on the website. They'll see something else in that, like you may also like section and they'll buy that.

Exactly. Yeah. And not even, not even products that never even moved products that never drove a purchase on the website. So, so that includes products where like, you know, someone might see an ad for a product, they'll click on it and then they'll click on a different product on the website. They'll see something else in that, like you may also like section and they'll buy that.

So it's not, it's 40% on products that didn't even drive those sort of purchases. So it's, it's really, it's an even, an even bigger problem than people think initially.

So it's not, it's 40% on products that didn't even drive those sort of purchases. So it's, it's really, it's an even, an even bigger problem than people think initially.

So it's not, it's 40% on products that didn't even drive those sort of purchases. So it's, it's really, it's an even, an even bigger problem than people think initially.