Neil Freiman

Good morning, Brew Daily Show.

I'm Neil Freiman.

And I'm Toby Howell.

Today, it's tacos for breakfast as Trump backs off Greenland tariff threats.

This winter, America is turning into a nation of monks.

Not only is dry January in full swing, but a new, even more hardcore test of discipline has surged in popularity.

No, by January, the wall street journal notes that many younger people inspired by social media have taken a pledge to avoid purchasing anything that's not essential.

things like clothes or electronics, for the 31 days of January.

It's not necessarily new, but it is far more mainstream than before.

Google searches for no-buy January hit a five-year high this December, according to PwC, and a survey by NerdWallet found more than one quarter have tried no-spend January, with 12% hopping on the trend in 2026.

Toby, what do you think is easy for you?

Dry January or no-buy January?

Well, in less bitey news, we're here at the World Economic Forum in Davos this week, and Indeed is here too, diving into things like how AI is transforming jobs, skills, and employer adoption.

Indeed will be sharing real-time insights like that into the global labor market and how leaders can navigate the workforce challenges and opportunities ahead.

This report also includes where job opportunities are growing, where skill shortages and mismatches could impact business performance.

and how immigration patterns are shaping workforce capacity.

Yeah, we have very few details.

It's certainly a concept of a framework of a deal that will be negotiated in the future.

That said, there are a few rumors that have filtered out of these officials.

As reported by the New York Times, it seems like these discussions will center around Denmark potentially giving the U.S.