Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Pricing

Neil Patel

๐Ÿ‘ค Speaker
729 total appearances

Appearances Over Time

Podcast Appearances

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

Yeah, so then I found a marketing agency, one in Canada, one in California, paid both of them, didn't get any results, lost my money, and I didn't have a ton of money. Maybe I wasn't paying the right marketing agencies. Got little to no results, had no choice but to learn it on my own. Got decent at it. My site started getting really good traffic within six months.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

Yeah, so then I found a marketing agency, one in Canada, one in California, paid both of them, didn't get any results, lost my money, and I didn't have a ton of money. Maybe I wasn't paying the right marketing agencies. Got little to no results, had no choice but to learn it on my own. Got decent at it. My site started getting really good traffic within six months.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

I still wasn't making any money, but I was like, huh, I can do this marketing part. I'm terrible at this revenue generation part. And at that time, I really wasn't thinking about entrepreneurship. I was like, you know what? I was a little bit of a book nerd. I'm like, I'm just going to go to college, get a degree and go get a job at Microsoft or something.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

I still wasn't making any money, but I was like, huh, I can do this marketing part. I'm terrible at this revenue generation part. And at that time, I really wasn't thinking about entrepreneurship. I was like, you know what? I was a little bit of a book nerd. I'm like, I'm just going to go to college, get a degree and go get a job at Microsoft or something.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

But I started college early with nighttime classes while I was in high school. So I did a class on speech 101 when I was around 16 at a local community college. And my first speech was on how Google's algorithm works. And someone in that class worked for a power supply manufacturer. None of us would really think power supplies, big industry, but there's power supplies in everything.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

But I started college early with nighttime classes while I was in high school. So I did a class on speech 101 when I was around 16 at a local community college. And my first speech was on how Google's algorithm works. And someone in that class worked for a power supply manufacturer. None of us would really think power supplies, big industry, but there's power supplies in everything.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

Heart resuscitators, Boeing airplanes. And the company I was working with provided the power supplies to a lot of these corporations. And through digital marketing or SEO, I was able to drive them around $20 to $25 million worth of additional revenue. And it wasn't all me because you had the sales team who had to close the revenue, product had to fulfill.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

Heart resuscitators, Boeing airplanes. And the company I was working with provided the power supplies to a lot of these corporations. And through digital marketing or SEO, I was able to drive them around $20 to $25 million worth of additional revenue. And it wasn't all me because you had the sales team who had to close the revenue, product had to fulfill.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

But they were just paying me $5,000 a month. We were barely spending money on ads. It was mainly SEO. And they were just like, we're really happy with you. The owner of the company, his son owned an ad agency called Tonic LA at that time. I don't think they exist anymore. And he introduced me to Blue Cross Blue Shield, Countrywide, and ING Direct.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

But they were just paying me $5,000 a month. We were barely spending money on ads. It was mainly SEO. And they were just like, we're really happy with you. The owner of the company, his son owned an ad agency called Tonic LA at that time. I don't think they exist anymore. And he introduced me to Blue Cross Blue Shield, Countrywide, and ING Direct.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

And what he was doing is closing the clients on his end and just being like, hey, my dad pays you five grand a month, so we'll just give you five grand per month for a client, right? And I was like, sure. So being 16, making 20 grand, not having tons of overhead, I was happy. And that's how I really got started.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

And what he was doing is closing the clients on his end and just being like, hey, my dad pays you five grand a month, so we'll just give you five grand per month for a client, right? And I was like, sure. So being 16, making 20 grand, not having tons of overhead, I was happy. And that's how I really got started.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

My parents told me if I don't get a college degree, no good Indian girl is ever going to marry me. So I went to college because they wanted me to. I didn't want to myself. And my parents weren't making much. And I'm not saying I was making a lot of money or anything either. I'm not saying I'm well off. But at that time, I was making more money than they were on a monthly basis combined.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

My parents told me if I don't get a college degree, no good Indian girl is ever going to marry me. So I went to college because they wanted me to. I didn't want to myself. And my parents weren't making much. And I'm not saying I was making a lot of money or anything either. I'm not saying I'm well off. But at that time, I was making more money than they were on a monthly basis combined.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

So I didn't want to go to college. I went to the local college called Cal State Fullerton because I just didn't care to do anything. I didn't even take my SAT 2s, which were required for a lot of colleges. And I was like, I don't care. I don't want to go to school. So I was making it hard to get into any college that was somewhat decent. Got into Cal State Fullerton. Of course, it wasn't hard.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

So I didn't want to go to college. I went to the local college called Cal State Fullerton because I just didn't care to do anything. I didn't even take my SAT 2s, which were required for a lot of colleges. And I was like, I don't care. I don't want to go to school. So I was making it hard to get into any college that was somewhat decent. Got into Cal State Fullerton. Of course, it wasn't hard.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

I had good grades until I started making money. Good SAT scores. And what ended up happening was I didn't want to finish graduating. My sister did a lot of my online classes because my parents wanted me to get a degree. And going into school, I took enough AP and IB classes where I should have been able to graduate in two and a half years. But it took me five and a half years, if I'm not mistaken.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

I had good grades until I started making money. Good SAT scores. And what ended up happening was I didn't want to finish graduating. My sister did a lot of my online classes because my parents wanted me to get a degree. And going into school, I took enough AP and IB classes where I should have been able to graduate in two and a half years. But it took me five and a half years, if I'm not mistaken.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

And my sister did quite a bit of my classes. I know I shouldn't be saying that, but it's just the reality. Fast forward to the future, didn't get married to an Indian girl. The college degree didn't help with marriage because over time people didn't care. And my parents eventually were like, we don't care who you get married to, just get married.

Leap Academy with Ilana Golan
Neil Patel: From Crushing Failures to Building a Global Marketing Empire | E68

And my sister did quite a bit of my classes. I know I shouldn't be saying that, but it's just the reality. Fast forward to the future, didn't get married to an Indian girl. The college degree didn't help with marriage because over time people didn't care. And my parents eventually were like, we don't care who you get married to, just get married.