Nick Fountain

But there is still going to be one-off FTC enforcement actions.

That's right.

Okay, but Alexi, we promised we were going to check in on the people we met along the way.

And one of my favorite parts of your episode was the story of these three brothers who were trying to fix this.

What's up with them?

Right.

So this guy, Harun Mukhtarzada, and his three brothers started a company to help people keep track of their subscriptions and even cancel them.

But for a long time, the brothers couldn't figure out how to make this work as a profitable business until they finally asked the question they'd been avoiding for years.

Soon after they pivoted to a subscription model, the company's revenues started taking off.

Just a few years later, they ended up selling the company for over a billion dollars.

This week, I got Haroon, the CEO of Rocket Money, back on the phone, and I started by asking him how he'd been thinking about this new click-to-cancel regulation back when it looked like it was going to happen.

Was any part of you worried when you heard there might be tighter government regulation of subscription services, like worried that they might cut into the subscription management business?

Haroon says his company's whole mission is to help people get a hold of their finances.

So they had welcomed Click to Cancel.

They were sad to see it struck down.

But in any event, he says his business is still growing just like it was before this whole regulatory back and forth.

This year?

Wow.

I'm realizing I signed up for Mubi to watch the Mussolini miniseries.

And I did not follow my reminder to cancel it.