Nick Martell

And finally, David Barr, it's doubling down on insane protein again.

Besties, remember last year, the protein bar got publicity for launching codfish?

Well, this year, they're launching tinned codfish.

It's an almost ridiculous gesture of the brand's commitment to

protein.

Yeah, because tinned cooked fish is almost pure protein, but it works on the go like the protein bar does.

I see where they're going with this.

Now time for the best fact yet.

This one of voicemail sent in by legendary Yeti Morgan Schroeder from lovely Martha's Vineyard.

Push and play just outside Boston.

Speaking of negotiations, Jack, nothing better than going to the cheese monger and saying, can I just try one more?

I'm just going to try that manchego over there.

There's only two type of mongers in this country, fear mongers and cheese mongers.

We're semi-soft cheese guys, by the way, full disclosure.

Give us a good comp day and this pod's ready to roll, baby.

Yetis, you look fantastic for T-Boy Tuesday.

Jack, you are glowing in there in that quarter zip.

I see what you're putting out there.

I like what you're putting out there.

Quarter zip's kind of like the basic bro look.