Nick Perry

Well, the great thing about Google pay-per-click is there's no higher quality lead than somebody searching you out on Google and going to your website and asking for you to reach out to them. So your conversion rate is really good as opposed to cold calling, direct mail, TV. One out of every 20 leads on average is going to be a contract. If you're really good at sales, maybe one out of 10. Yeah.

Well, the great thing about Google pay-per-click is there's no higher quality lead than somebody searching you out on Google and going to your website and asking for you to reach out to them. So your conversion rate is really good as opposed to cold calling, direct mail, TV. One out of every 20 leads on average is going to be a contract. If you're really good at sales, maybe one out of 10. Yeah.

So it doesn't take you a lot of leads to get a contract. Here's where there's people mess up in this business. Just because you have a contract doesn't mean you have money in the bank. The sales cycle for our industry is about 60 to 75 days. So from the time you put a dollar in your business to the time you've got a deposit in your bank account could be 60 to 90 days.

So it doesn't take you a lot of leads to get a contract. Here's where there's people mess up in this business. Just because you have a contract doesn't mean you have money in the bank. The sales cycle for our industry is about 60 to 75 days. So from the time you put a dollar in your business to the time you've got a deposit in your bank account could be 60 to 90 days.

So you have to think about that and be able to financially forecast out at least three months of advertising budget to see a return on your ad spend.

So you have to think about that and be able to financially forecast out at least three months of advertising budget to see a return on your ad spend.

You want to know what I did when I first started? Because it took me 11 months to get my first deal. So what I'm gonna tell you is gonna be very unpopular. I got a fucking job. So, right? So everybody's like, yo, how can I do this with no money, no credit? Like, can you go out and bootstrap this? Yes, but you wanna know the easier and faster way to do it?

You want to know what I did when I first started? Because it took me 11 months to get my first deal. So what I'm gonna tell you is gonna be very unpopular. I got a fucking job. So, right? So everybody's like, yo, how can I do this with no money, no credit? Like, can you go out and bootstrap this? Yes, but you wanna know the easier and faster way to do it?

have a job or some way that can generate income that can be your safety net while you're getting started so while i was you know uh working every night and on the weekends i was also doing real estate yeah so if you want this dream bad enough you will work for it the first three years of starting any business there's not going to be many vacations days off you're going to work your ass off and that's what i did for the first three years i worked

have a job or some way that can generate income that can be your safety net while you're getting started so while i was you know uh working every night and on the weekends i was also doing real estate yeah so if you want this dream bad enough you will work for it the first three years of starting any business there's not going to be many vacations days off you're going to work your ass off and that's what i did for the first three years i worked

my 40 hour a week job. And then I'd come home and I'd work until midnight every night. And then Saturday and Sunday, all day, every day.

my 40 hour a week job. And then I'd come home and I'd work until midnight every night. And then Saturday and Sunday, all day, every day.

Bottom line is you'll do whatever it takes. Most people, they will start and then they'll be like, yeah, I ran out of funds or I can't figure this out. And they just give up. What is the failure rate in this business? Because you've probably- Oh, 98%. So you got to be that 2% that is resourceful, doesn't quit, and is willing to do whatever it takes.

Bottom line is you'll do whatever it takes. Most people, they will start and then they'll be like, yeah, I ran out of funds or I can't figure this out. And they just give up. What is the failure rate in this business? Because you've probably- Oh, 98%. So you got to be that 2% that is resourceful, doesn't quit, and is willing to do whatever it takes.

Work long hours in the beginning and make it happen. Nobody's going to do this work for you.

Work long hours in the beginning and make it happen. Nobody's going to do this work for you.

Just follow me on Instagram, reach out. If you've got questions, I'll put you in contact with my team so you can talk shop with them. But super easy. You can find me. I'm on all the social platforms. Just Google like Nick Perry, REI, and you'll find me on the internet.

Just follow me on Instagram, reach out. If you've got questions, I'll put you in contact with my team so you can talk shop with them. But super easy. You can find me. I'm on all the social platforms. Just Google like Nick Perry, REI, and you'll find me on the internet.

So I call the cartel is like getting your PhD in wholesaling. Okay. So go and, you know, learned. There's a lot of free education and good education online that you can take advantage of right now. There's a lot of entry-level groups that you can go become a part of, start getting your first couple of deals.

So I call the cartel is like getting your PhD in wholesaling. Okay. So go and, you know, learned. There's a lot of free education and good education online that you can take advantage of right now. There's a lot of entry-level groups that you can go become a part of, start getting your first couple of deals.