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Nick Quah

👤 Person
198 total appearances

Appearances Over Time

Podcast Appearances

Decoder with Nilay Patel
Why every company wants a podcast now

mode of outreach. So the example you gave, if you're a 22-year-old musician rolling out your music on TikTok or a couple years ago, SoundCloud, right? That is a different power dynamic, right? That musician has no power. So they're essentially just pulling the slot machine levers of the internet to see if they can increase their power again in front of more people.

Decoder with Nilay Patel
Why every company wants a podcast now

When it comes to something like investors trying to shape a message, trying to build their brand, they already have a copious amount of power there. And what's actually happening If they do carve together a following or community around whether it's a podcast or their blog, it is more of just sharpening their image in front of a pretty well sort of bought-in following.

Decoder with Nilay Patel
Why every company wants a podcast now

When it comes to something like investors trying to shape a message, trying to build their brand, they already have a copious amount of power there. And what's actually happening If they do carve together a following or community around whether it's a podcast or their blog, it is more of just sharpening their image in front of a pretty well sort of bought-in following.

Decoder with Nilay Patel
Why every company wants a podcast now

When it comes to something like investors trying to shape a message, trying to build their brand, they already have a copious amount of power there. And what's actually happening If they do carve together a following or community around whether it's a podcast or their blog, it is more of just sharpening their image in front of a pretty well sort of bought-in following.

Decoder with Nilay Patel
Why every company wants a podcast now

Because we live in a country and a world that there's no shortage of people who view VCs as godly figures, who kind of treat them as idols and stars. And so the power dynamic there is just brand management.

Decoder with Nilay Patel
Why every company wants a podcast now

Because we live in a country and a world that there's no shortage of people who view VCs as godly figures, who kind of treat them as idols and stars. And so the power dynamic there is just brand management.

Decoder with Nilay Patel
Why every company wants a podcast now

Because we live in a country and a world that there's no shortage of people who view VCs as godly figures, who kind of treat them as idols and stars. And so the power dynamic there is just brand management.

Decoder with Nilay Patel
Why every company wants a podcast now

You know, we'll start with a couple of layers here. I do believe in this sort of like way of consuming media that like, for every piece of media, there is somebody who will love it. No matter how badly done it is, which a lot of these are, no matter how poorly edited these are, and how esoteric they can be. And yes, to some extent, that is interesting, right?

Decoder with Nilay Patel
Why every company wants a podcast now

You know, we'll start with a couple of layers here. I do believe in this sort of like way of consuming media that like, for every piece of media, there is somebody who will love it. No matter how badly done it is, which a lot of these are, no matter how poorly edited these are, and how esoteric they can be. And yes, to some extent, that is interesting, right?

Decoder with Nilay Patel
Why every company wants a podcast now

You know, we'll start with a couple of layers here. I do believe in this sort of like way of consuming media that like, for every piece of media, there is somebody who will love it. No matter how badly done it is, which a lot of these are, no matter how poorly edited these are, and how esoteric they can be. And yes, to some extent, that is interesting, right?

Decoder with Nilay Patel
Why every company wants a podcast now

And it does come from the sort of historical tradition of what a podcast actually is, which is just an audio blog. Like at the very beginning of its inception, it was just people kind of publishing without having to go through any mediators, just anything they wanted to get to anybody who would want it. And there's something inherently powerful about that.

Decoder with Nilay Patel
Why every company wants a podcast now

And it does come from the sort of historical tradition of what a podcast actually is, which is just an audio blog. Like at the very beginning of its inception, it was just people kind of publishing without having to go through any mediators, just anything they wanted to get to anybody who would want it. And there's something inherently powerful about that.

Decoder with Nilay Patel
Why every company wants a podcast now

And it does come from the sort of historical tradition of what a podcast actually is, which is just an audio blog. Like at the very beginning of its inception, it was just people kind of publishing without having to go through any mediators, just anything they wanted to get to anybody who would want it. And there's something inherently powerful about that.

Decoder with Nilay Patel
Why every company wants a podcast now

And yeah, there's definitely going to be a community of fanboys and fangirls and fanpeople who are really into whatever two VCs want to say because they want to be VCs or whatever. Like, there's something generally interesting there. But is there something more interesting about just hearing two VCs shit to shit and, you know, and Galaxy brain it out loud versus reading a sort of composed blog?

Decoder with Nilay Patel
Why every company wants a podcast now

And yeah, there's definitely going to be a community of fanboys and fangirls and fanpeople who are really into whatever two VCs want to say because they want to be VCs or whatever. Like, there's something generally interesting there. But is there something more interesting about just hearing two VCs shit to shit and, you know, and Galaxy brain it out loud versus reading a sort of composed blog?

Decoder with Nilay Patel
Why every company wants a podcast now

And yeah, there's definitely going to be a community of fanboys and fangirls and fanpeople who are really into whatever two VCs want to say because they want to be VCs or whatever. Like, there's something generally interesting there. But is there something more interesting about just hearing two VCs shit to shit and, you know, and Galaxy brain it out loud versus reading a sort of composed blog?

Decoder with Nilay Patel
Why every company wants a podcast now

Maybe. Maybe there is. Again, it sort of really depends on what exactly the situation is because, like... I can listen to a badly edited three hour long podcast about the Oklahoma City Thunder because I'm a fan of the Oklahoma City Thunder. And I do do that in my own personal life. And I'm sure for some people that is true if they're really into the VC world and they listen to

Decoder with Nilay Patel
Why every company wants a podcast now

Maybe. Maybe there is. Again, it sort of really depends on what exactly the situation is because, like... I can listen to a badly edited three hour long podcast about the Oklahoma City Thunder because I'm a fan of the Oklahoma City Thunder. And I do do that in my own personal life. And I'm sure for some people that is true if they're really into the VC world and they listen to

Decoder with Nilay Patel
Why every company wants a podcast now

Maybe. Maybe there is. Again, it sort of really depends on what exactly the situation is because, like... I can listen to a badly edited three hour long podcast about the Oklahoma City Thunder because I'm a fan of the Oklahoma City Thunder. And I do do that in my own personal life. And I'm sure for some people that is true if they're really into the VC world and they listen to

Decoder with Nilay Patel
Why every company wants a podcast now

to people that they maybe admire or want to do business with talk out loud. There's a certain kind of performance of transparency there. There's also a performance of hanging out there. There's a lot of these sort of dynamics that kind of roll into it.