Nicky Reardon

We live in a world where it is arguably more monetizable to be hot than it is to be talented or smart, right? Like at the very least, you could make the argument that like you have to be both in some way. But there are so many people who have built these massive careers. I think of really just like I look this way and you want to be like me. So do this thing that I'm doing.

We live in a world where it is arguably more monetizable to be hot than it is to be talented or smart, right? Like at the very least, you could make the argument that like you have to be both in some way. But there are so many people who have built these massive careers. I think of really just like I look this way and you want to be like me. So do this thing that I'm doing.

And that's why this podcast does so well. I'm just kidding. It's because I'm talented, hot and smart. You know what I mean? Like it's just when you're the whole package, like things come easily to you. But on a serious note, like it is just so fascinating to me. And I think again, like a very fascinating thing that we're going to, and I want to make a video about this.

And that's why this podcast does so well. I'm just kidding. It's because I'm talented, hot and smart. You know what I mean? Like it's just when you're the whole package, like things come easily to you. But on a serious note, like it is just so fascinating to me. And I think again, like a very fascinating thing that we're going to, and I want to make a video about this.

I just haven't figured out how to do it yet. It's like this world that we live in is so based off of, quantity of attention over expertise. You know what I mean?

I just haven't figured out how to do it yet. It's like this world that we live in is so based off of, quantity of attention over expertise. You know what I mean?

Like more people listen to some random hot girl that's like posting her gym routine that you follow and happen to like the content of, then people are listening to like an actual personal trainer or like an actual health professional or an actual thing. Like we kind of like don't care about credibility as a society anymore. We care about scale. We care about number of people paying attention. We

Like more people listen to some random hot girl that's like posting her gym routine that you follow and happen to like the content of, then people are listening to like an actual personal trainer or like an actual health professional or an actual thing. Like we kind of like don't care about credibility as a society anymore. We care about scale. We care about number of people paying attention. We

Or maybe at the very least, like when there is a lot of people paying attention, we just have this subconscious tendency to assume that that makes it credible, which is not true. And again, not to say that every person who makes fitness content is not educated and smart about what they do. There are many incredible people out, incredible creators out there.

Or maybe at the very least, like when there is a lot of people paying attention, we just have this subconscious tendency to assume that that makes it credible, which is not true. And again, not to say that every person who makes fitness content is not educated and smart about what they do. There are many incredible people out, incredible creators out there.

But the fact that it's, like, not even really, I think, a thing discussed or, like, factored considered is so fascinating to me. And I think we've really seen this pendulum switch back and forth, again, this marketing of hotness with, like, corporations.

But the fact that it's, like, not even really, I think, a thing discussed or, like, factored considered is so fascinating to me. And I think we've really seen this pendulum switch back and forth, again, this marketing of hotness with, like, corporations.

And the interesting thing also about corporations is, like, they only ever engage in some sort of social movement if it is to tokenize them for profit, right? Like we saw the great example of this was like all like the target pride stuff and how that used to be such a big thing for them.

And the interesting thing also about corporations is, like, they only ever engage in some sort of social movement if it is to tokenize them for profit, right? Like we saw the great example of this was like all like the target pride stuff and how that used to be such a big thing for them.

And then Trump administration comes in and suddenly they're like toning down and I'm not going to do as much pride, blah, blah, blah, right? Like they don't actually take a stance. Their loyalty is to profit. And there are moments in culture where it's more profitable to be very accepting. And there's moments in culture where it's more profitable to be exclusionary.

And then Trump administration comes in and suddenly they're like toning down and I'm not going to do as much pride, blah, blah, blah, right? Like they don't actually take a stance. Their loyalty is to profit. And there are moments in culture where it's more profitable to be very accepting. And there's moments in culture where it's more profitable to be exclusionary.

And it's sad that we are in a moment right now where the very exclusionary, the very authoritarian, like the sort of like supremacist ideology is what is winning. And it's very sad. And something I just want to bring up and encourage to remember five years from now, the pendulum fucking swings back. Remember what they did this time and they will do it to you again.

And it's sad that we are in a moment right now where the very exclusionary, the very authoritarian, like the sort of like supremacist ideology is what is winning. And it's very sad. And something I just want to bring up and encourage to remember five years from now, the pendulum fucking swings back. Remember what they did this time and they will do it to you again.

Like there is no loyalty in this. Again, we're seeing a DI initiative. It's another great example. You know what I mean? How it was so amazing. And you know, the 2010s and talking about how there was so much emphasis on diversifying the company, bringing in new perspectives, helping people of marginalized groups, helping handicapped people, helping veterans.

Like there is no loyalty in this. Again, we're seeing a DI initiative. It's another great example. You know what I mean? How it was so amazing. And you know, the 2010s and talking about how there was so much emphasis on diversifying the company, bringing in new perspectives, helping people of marginalized groups, helping handicapped people, helping veterans.