Pamela Slim

I think one thing to do is to read and whatever genre of books that you enjoy, if it's fiction or even nonfiction. Pay attention to what people are actually doing as they're narrating, creating a great story. The ultimate resource for storytelling, I think, is Nancy Duarte's book, Resonate.

I think one thing to do is to read and whatever genre of books that you enjoy, if it's fiction or even nonfiction. Pay attention to what people are actually doing as they're narrating, creating a great story. The ultimate resource for storytelling, I think, is Nancy Duarte's book, Resonate.

Fantastic book as a resource for really understanding how can you tell a compelling story when you're trying to get somebody to change, which is what you do in a sales environment, right? And Nancy studied all kinds of the great stories. speeches of all time and really noted through extensive research about a certain pattern and a structure to a story that can be very effective and persuasive.

Fantastic book as a resource for really understanding how can you tell a compelling story when you're trying to get somebody to change, which is what you do in a sales environment, right? And Nancy studied all kinds of the great stories. speeches of all time and really noted through extensive research about a certain pattern and a structure to a story that can be very effective and persuasive.

So I think there's things like that where you can get resources like that. I find the arts are one that also really contribute to you getting excited about a great story. So if you can go to a great play or see a really wonderful movie, You start to pay attention to, you know, how did that grab me and why was that exciting or why did I get scared at that moment, you know?

So I think there's things like that where you can get resources like that. I find the arts are one that also really contribute to you getting excited about a great story. So if you can go to a great play or see a really wonderful movie, You start to pay attention to, you know, how did that grab me and why was that exciting or why did I get scared at that moment, you know?

And those, I think, can be things that are really useful. Again, from a sales perspective, I think that is a skill that so many folks need to have. And really one of the fundamental underlying skills, I think, of great storytelling is where you really do think about who your audience is.

And those, I think, can be things that are really useful. Again, from a sales perspective, I think that is a skill that so many folks need to have. And really one of the fundamental underlying skills, I think, of great storytelling is where you really do think about who your audience is.

And really make sure that you spend a lot of time understanding what is the nature of the organization that you're selling into? What are the personal things that are really driving folks who you're having conversations with? So that when you choose what it is that you want to talk to them about or present to them or give certain examples, that it's very related to what their actual experience is.

And really make sure that you spend a lot of time understanding what is the nature of the organization that you're selling into? What are the personal things that are really driving folks who you're having conversations with? So that when you choose what it is that you want to talk to them about or present to them or give certain examples, that it's very related to what their actual experience is.

And I think that's something that can only strengthen what it is you do on the sales side.

And I think that's something that can only strengthen what it is you do on the sales side.

I love it. Well, Pamela, thank you so much. This has just been awesome. And thank you for being on the show.

I love it. Well, Pamela, thank you so much. This has just been awesome. And thank you for being on the show.

Thanks for having me. I appreciate it.

Thanks for having me. I appreciate it.