Patti Johnson

So also, if you don't have your website and pricing figured out, you shouldn't be cold calling anyone, right?

And I think cold calling, that also is something that happens really much later on in the process.

A lot of people are not ready

to do anything of that sort.

And usually I like to avoid it whenever possible.

So the second thing is, and this is wrapped into number one, is that it shows you what you're doing well.

This can help you stop second guessing yourself and it should serve as a reminder too that you don't need to mess with things that you are already doing well.

If it works, do not fix it.

Also wrapped into number one, but number three on this list worth pulling out, it shows what's holding you back.

This is a big one because in combination with the curriculum, it gets you unstuck.

Those are the things you need to be working on.

And number four, it tracks your progress over time with visual charts,

and your own notes.

So when you take the assessment, you can record what's working, what's not, what's getting in the way.

Six months later, when you retake it, you can look back and say, oh right, I was struggling with pricing because I didn't know my audience yet.

Then that makes sense.

It's easier now.

These notes become a record of your growth.

Now, if you're an annual member,

There's another benefit, and this one is massive.