Paul Hawken

We do know what will work, but that isn't one of them.

We do know what will work, but that isn't one of them.

Share it with our audience in contrast. Yeah, the purpose of regenerative agriculture is not to sequester carbon. That's the outcome. For example, you know, I mean, there's many analogies in health. You know, the purpose isn't this. That's the outcome, right? Health is the outcome. But, you know, the purpose is not to buy a lot of bottles of pills.

Share it with our audience in contrast. Yeah, the purpose of regenerative agriculture is not to sequester carbon. That's the outcome. For example, you know, I mean, there's many analogies in health. You know, the purpose isn't this. That's the outcome, right? Health is the outcome. But, you know, the purpose is not to buy a lot of bottles of pills.

Share it with our audience in contrast. Yeah, the purpose of regenerative agriculture is not to sequester carbon. That's the outcome. For example, you know, I mean, there's many analogies in health. You know, the purpose isn't this. That's the outcome, right? Health is the outcome. But, you know, the purpose is not to buy a lot of bottles of pills.

And so RegenAg basically is taking, I consider soil an organism, not as a medium. And we, it's full of different living things, of course, you know, live soil, that is healthy soil. So are we. You know, we consider ourselves an organism, but soil is an organism in my opinion. But whether you like that term or not, it doesn't matter. Healthy soil is full of life.

And so RegenAg basically is taking, I consider soil an organism, not as a medium. And we, it's full of different living things, of course, you know, live soil, that is healthy soil. So are we. You know, we consider ourselves an organism, but soil is an organism in my opinion. But whether you like that term or not, it doesn't matter. Healthy soil is full of life.

And so RegenAg basically is taking, I consider soil an organism, not as a medium. And we, it's full of different living things, of course, you know, live soil, that is healthy soil. So are we. You know, we consider ourselves an organism, but soil is an organism in my opinion. But whether you like that term or not, it doesn't matter. Healthy soil is full of life.

you know, microbial life, bacterial life, and there's nematodes and worms and beetles and all sorts of things crawling inside, making it home. 90% of all insects actually come back to the soil at some point, you know, daily or weekly and so forth, or the plants on the soil. But the... We talk about regenerative. The soil is the source of all life. And I don't mean to exaggerate.

you know, microbial life, bacterial life, and there's nematodes and worms and beetles and all sorts of things crawling inside, making it home. 90% of all insects actually come back to the soil at some point, you know, daily or weekly and so forth, or the plants on the soil. But the... We talk about regenerative. The soil is the source of all life. And I don't mean to exaggerate.

you know, microbial life, bacterial life, and there's nematodes and worms and beetles and all sorts of things crawling inside, making it home. 90% of all insects actually come back to the soil at some point, you know, daily or weekly and so forth, or the plants on the soil. But the... We talk about regenerative. The soil is the source of all life. And I don't mean to exaggerate.

Find me a source of life besides the oceans, by the way, but on land. Find me another source. There is no other source. It comes from plants. All animals, insects, everything, eat plants, right? And some, or they suck, you know, the honey or the nectar or this, or they nibble at it and so forth. It all comes to that.

Find me a source of life besides the oceans, by the way, but on land. Find me another source. There is no other source. It comes from plants. All animals, insects, everything, eat plants, right? And some, or they suck, you know, the honey or the nectar or this, or they nibble at it and so forth. It all comes to that.

Find me a source of life besides the oceans, by the way, but on land. Find me another source. There is no other source. It comes from plants. All animals, insects, everything, eat plants, right? And some, or they suck, you know, the honey or the nectar or this, or they nibble at it and so forth. It all comes to that.

So all 5,000 cultures that have existed here that we can identify have always called the earth Mother Earth. They knew. What's a mother? Source of life. Men can't have babies. Women can. The earth has babies. It's called life, right? And so that's where we get away. We eat the animal. The animal ate the plant. So we can plant the plant, eat the plant. We can eat the animal.

So all 5,000 cultures that have existed here that we can identify have always called the earth Mother Earth. They knew. What's a mother? Source of life. Men can't have babies. Women can. The earth has babies. It's called life, right? And so that's where we get away. We eat the animal. The animal ate the plant. So we can plant the plant, eat the plant. We can eat the animal.

So all 5,000 cultures that have existed here that we can identify have always called the earth Mother Earth. They knew. What's a mother? Source of life. Men can't have babies. Women can. The earth has babies. It's called life, right? And so that's where we get away. We eat the animal. The animal ate the plant. So we can plant the plant, eat the plant. We can eat the animal.

Either way, it's coming from the soil. So regenerative agriculture is just a flip of what we've done for the last 100 years. What we're doing is feeding the plant. NPK, you know, artificial chemical fertilizers. And not only that,

Either way, it's coming from the soil. So regenerative agriculture is just a flip of what we've done for the last 100 years. What we're doing is feeding the plant. NPK, you know, artificial chemical fertilizers. And not only that,

Either way, it's coming from the soil. So regenerative agriculture is just a flip of what we've done for the last 100 years. What we're doing is feeding the plant. NPK, you know, artificial chemical fertilizers. And not only that,