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Peter Loftus

👤 Speaker
96 total appearances

Appearances Over Time

Podcast Appearances

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

Right now, you'd have to say Novo Nordisk has the edge.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

Their Wegovi pill really has had one of the fastest launches of any drug in pharma history.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

They've already had more than a million patients using it just since January, since it came out.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

Of course, it did get a head start on Eli Lilly, whose Foundeo came out in April.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

But even if you adjust for the timing of the launch, it's clear that the Wegovi pill was doing better.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

And there's a couple of reasons for this.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

One is that the Wegovy pill showed stronger efficacy in trials than Foundeo did.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

And also the Wegovy pill is using this established brand name that we first saw five years ago when the injectable version came out.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

Whereas Foundeo is a brand new brand name.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

It's less familiar to consumers.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

Now, that said, Lilly hasn't really started the consumer promotion like TV ads and more.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

And a lot of analysts think that Lilly will have an edge when it comes to rolling this drug out internationally outside the U.S.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

and having a big enough supply to be able to meet all that demand.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

because it's actually a lot easier for Lilly to make a lot of its pills than it is for Novo Nordisk.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

One other interesting aspect for both of these companies is that the pills seem to be expanding the market for weight loss drugs overall, rather than just taking business away from the shots.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

And that sort of validates the whole premise that the companies had for developing pills in the first place was they felt there was a large untapped market of people who would just prefer a pill for weight loss.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

Yeah, I mean, Lilly's results showed that sales of Monjaro, which is for both diabetes and obesity, more than doubled.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

And it's probably on track to being the highest selling drug in the world.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

Zepbound, the weight loss version of this in the U.S., was up something like 80%.

WSJ What’s News
What’s News in Earnings: How Big Pharma Is Expanding the GLP-1 Market

There's still an expectation of just strong continued growth for these drugs in both shot and pill form.

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