Peter Schiff

You know, the big problem though, and I want to congratulate you too on battalion gold, right?

That you set up.

Because, you know, when I started, as I mentioned, when I started in this industry, in the gold industry in 2010, for over 10 years before that,

I was just telling all my customers, buy gold, just go out and buy gold, right?

Even though I didn't sell it, I thought everybody should own it.

And I just said, go out and get it.

And little did I know that people were just getting ripped off because I found out years later, people would call me up and they would say, you know, I just sold some gold.

You know, I bought it, you know, it was $400 and now I sold it at 700 and I lost money.

Well, how'd you lose money?

And then, and I started looking into it and I found out that when they bought gold, when it was 400, they didn't pay 400.

They paid like, because they didn't get $400 worth of gold.

They just paid $400 to get like $200.

And so I set up Shift Gold simply because I didn't want people to get ripped off anymore because it was so pervasive.

And it was almost because so few people were buying gold that the only way that the gold industry could make money was to overcharge.

And what really made me furious, and I don't even want to name names, but I had, you know, is that they would go to some of the most popular conservative talk show hosts and

And they would pay these guys to recommend their gold company.

Oh, I know.

And the reason they would do that is because the loyal listeners trusted the talk show host.

Yeah.

The only reason it worked is...