Phil Reynolds

and i strategically invited some people to that advisory board that i knew might be future users of my software number one because they're experts in the space and they know how to advise and guide the team on building the best possible tool and also because along the way they feel more and more invested in the tool and therefore when the tool is ready to launch ready to be live they're the you know they're natural early adopters

I love it.

I love there's an acronym for everything.

It makes me happy.

I need to add that to my projections.

Yeah, we did.

And so we did an angel round then.

And the way we did that was I exited my previous company, sitting on some capital.

And so my wife, who's also a co-founder of the business, and I, we funded the initial 18 months of runway.

How much did you guys put in yourself?

We put in $500,000 ourselves.

Did that make you nervous to start?

No, not at all.

I know what we're going to do.

No, no, yeah.

That's probably, that's 5% to 10% of the total amount of liquid capital I have available.

Exactly.

Yeah.

I can afford for it to fail.

Yeah, we spent that.