Prince Ghosh

They've made it easier than ever to do everything you need to set up a website and set up your checkout flows and set up your product pages and scale revenue on the front end. What happens inevitably is the back end of your brand becomes hyper complex. Like I said, you end up onboarding a bunch of different factories and we think that's inevitable. That's just the way the world goes.

They've made it easier than ever to do everything you need to set up a website and set up your checkout flows and set up your product pages and scale revenue on the front end. What happens inevitably is the back end of your brand becomes hyper complex. Like I said, you end up onboarding a bunch of different factories and we think that's inevitable. That's just the way the world goes.

They've made it easier than ever to do everything you need to set up a website and set up your checkout flows and set up your product pages and scale revenue on the front end. What happens inevitably is the back end of your brand becomes hyper complex. Like I said, you end up onboarding a bunch of different factories and we think that's inevitable. That's just the way the world goes.

And people, they source new factories and new regions and new countries all the time. And this is not a trend that we see stopping. Actually, in fact, we think it's a trend that's going to continue to happen as you see more fluctuations in global trade wars and tariffs and shipping and logistics constraints.

And people, they source new factories and new regions and new countries all the time. And this is not a trend that we see stopping. Actually, in fact, we think it's a trend that's going to continue to happen as you see more fluctuations in global trade wars and tariffs and shipping and logistics constraints.

And people, they source new factories and new regions and new countries all the time. And this is not a trend that we see stopping. Actually, in fact, we think it's a trend that's going to continue to happen as you see more fluctuations in global trade wars and tariffs and shipping and logistics constraints.

We think that it is inevitable that brands build a more complex supply chain on the back end as they scale. Right. Look at the largest companies in the world, the Nikes, the Apples. They have hundreds of factories all across the world that ultimately make each individual piece of a product that you and I use or love.

We think that it is inevitable that brands build a more complex supply chain on the back end as they scale. Right. Look at the largest companies in the world, the Nikes, the Apples. They have hundreds of factories all across the world that ultimately make each individual piece of a product that you and I use or love.

We think that it is inevitable that brands build a more complex supply chain on the back end as they scale. Right. Look at the largest companies in the world, the Nikes, the Apples. They have hundreds of factories all across the world that ultimately make each individual piece of a product that you and I use or love.

What we think is fundamentally broken is how brands manage the back end of that entire supply chain operation. So today. brands, they are working with a bunch of different vendors and software and services companies for quality. But this extends past just quality.

What we think is fundamentally broken is how brands manage the back end of that entire supply chain operation. So today. brands, they are working with a bunch of different vendors and software and services companies for quality. But this extends past just quality.

What we think is fundamentally broken is how brands manage the back end of that entire supply chain operation. So today. brands, they are working with a bunch of different vendors and software and services companies for quality. But this extends past just quality.

Really, this extends across everything that a brand needs in order to be able to reliably source and find a factory to manufacture those products and to order those products from those factories and to finance that inventory and to ensure that inventory.

Really, this extends across everything that a brand needs in order to be able to reliably source and find a factory to manufacture those products and to order those products from those factories and to finance that inventory and to ensure that inventory.

Really, this extends across everything that a brand needs in order to be able to reliably source and find a factory to manufacture those products and to order those products from those factories and to finance that inventory and to ensure that inventory.

And today, brands string together a bunch of different software solutions and vendors, services companies, and then throw internal people and consultants at the problem to try and run what is called these quote-unquote supply chains, right?

And today, brands string together a bunch of different software solutions and vendors, services companies, and then throw internal people and consultants at the problem to try and run what is called these quote-unquote supply chains, right?

And today, brands string together a bunch of different software solutions and vendors, services companies, and then throw internal people and consultants at the problem to try and run what is called these quote-unquote supply chains, right?

And over the last 10 years, there's been a bunch of investment and a bunch of companies that have emerged on what we describe to be the middle and the last mile of the supply chain. So we call the middle mile of the supply chain how goods are moved from China to the US, and the last mile of the supply chain is how Those goods are fulfilled from a warehouse ultimately to an end consumer.

And over the last 10 years, there's been a bunch of investment and a bunch of companies that have emerged on what we describe to be the middle and the last mile of the supply chain. So we call the middle mile of the supply chain how goods are moved from China to the US, and the last mile of the supply chain is how Those goods are fulfilled from a warehouse ultimately to an end consumer.