Puroon Shahada

The only thing that I did very well was to stay.

Every single one of those customers was a financial institution, I just told you, when the crisis hit us, right?

Well, we should have diversified, but frankly, it helped us build a product that was really good in a compliance-heavy industry, and eventually came handy to diversify elsewhere.

I'll also talk about, you know, I often talk about being able to explore and exploit at the same time.

As a founder, CEO, you have to be ambidextrous, but once you find your niche, you got to exploit it and don't get distracted at that time to explore new things, right?

You still have to do some exploration because you have to think about what's next, but that's a pretty key part to bootstrapping well.

And also talk a little bit about, you know, when we went into financial services industry, there were other verticals, other sectors that came open, healthcare, nonprofits.

These are compliance-driven industries.

So we eventually went there and certainly used some of the equity that we'd built in the financial services industry.

You know, publicly listed companies, all of these are customers at this point, but going back to how we started in the financial services, I have 600 banks as customers today.

that accurately kind of just you know gives you a lot of credibility I'll talk a little bit about that finally you know the product the best growth hack will always be an amazing product a product that accurately Wow's every single user and that's still the goal for a big part of the organization this is you know sort of our board product

If you run a board and you want to be excellent in your boardroom delivery, it's an inexpensive product.

It'll force you to think about your board meetings and what you get out of your board intentionally.

Most organizations today actually really are dealing with what you see here on this slide, you know, a bunch of different digital duct tape helping you get your board decks out.

And if you want to get intentional, get really good in the boardroom, which, by the way, has huge returns, right?

Your investors gain in confidence.

You are deal ready all the time.

Then you'll actually look at a product like this.

That was the goal.

There are two things that drive us at Onboard.