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Raaz Herzberg

๐Ÿ‘ค Speaker
1806 total appearances

Appearances Over Time

Podcast Appearances

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

Like if you're selling a security product, scaring you that if you don't use my product, you're gonna have something like a security incident or something.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

Like if you're selling a security product, scaring you that if you don't use my product, you're gonna have something like a security incident or something.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

I just generally don't like fear-based connections.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

I just generally don't like fear-based connections.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

And I feel people connect better on empowerment, on humor.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

And I feel people connect better on empowerment, on humor.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

And I also think it connects more to what we do.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

And I also think it connects more to what we do.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

We help organizations build things in the cloud.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

We help organizations build things in the cloud.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

For me, it's empowerment.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

For me, it's empowerment.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

It's not scaring them from something bad.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

It's not scaring them from something bad.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

It does probably inspire urgency.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

It does probably inspire urgency.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

I mean, a lot of cyber companies have been very successful with those tactics.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

I mean, a lot of cyber companies have been very successful with those tactics.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

It just doesn't inspire me or us.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

It just doesn't inspire me or us.