Rachel Hollis

And it costs a lot of money to do that advertising. And I would, at the end of the year, you know, oh, I made this money and I go on with my life. And I went to one of these business conferences and I heard someone talk about margin, which truly I did not know about what margin was.

And it costs a lot of money to do that advertising. And I would, at the end of the year, you know, oh, I made this money and I go on with my life. And I went to one of these business conferences and I heard someone talk about margin, which truly I did not know about what margin was.

And it costs a lot of money to do that advertising. And I would, at the end of the year, you know, oh, I made this money and I go on with my life. And I went to one of these business conferences and I heard someone talk about margin, which truly I did not know about what margin was.

And it costs a lot of money to do that advertising. And I would, at the end of the year, you know, oh, I made this money and I go on with my life. And I went to one of these business conferences and I heard someone talk about margin, which truly I did not know about what margin was.

And it costs a lot of money to do that advertising. And I would, at the end of the year, you know, oh, I made this money and I go on with my life. And I went to one of these business conferences and I heard someone talk about margin, which truly I did not know about what margin was.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

And so I went home that day and I made a list of all the clients that I had and how much money I had made and the margin on each of them. And then I put where I got that business from. And when I looked at that list, I was shocked to discover that all of my highest revenue, like the best margin, best budget clients came from one person. They did not come from the website.

They did not come from advertising. They came from a photographer. this high-end photographer who only had high-end clients. So when she referred them to me, I knew that they were people who had a budget to afford me and they ended up just being a better clientele overall.

They did not come from advertising. They came from a photographer. this high-end photographer who only had high-end clients. So when she referred them to me, I knew that they were people who had a budget to afford me and they ended up just being a better clientele overall.

They did not come from advertising. They came from a photographer. this high-end photographer who only had high-end clients. So when she referred them to me, I knew that they were people who had a budget to afford me and they ended up just being a better clientele overall.

They did not come from advertising. They came from a photographer. this high-end photographer who only had high-end clients. So when she referred them to me, I knew that they were people who had a budget to afford me and they ended up just being a better clientele overall.

They did not come from advertising. They came from a photographer. this high-end photographer who only had high-end clients. So when she referred them to me, I knew that they were people who had a budget to afford me and they ended up just being a better clientele overall.