Ray Kroc
đ€ SpeakerAppearances Over Time
Podcast Appearances
We love it.
We sit on the porch in the evenings and watch the sunset.
It's peaceful.
We don't need any more problems.
We're in a position to enjoy life now, and that's just what we intend to do.
Kroc tried to reorganize his arguments.
Finally, he suggested they could have someone else open the stores for them.
It'd be a lot of trouble, Dick McDonald objected.
Who could we get to open them for us?
Kroc leaned forward.
Well, what about me?
The brothers agreed.
They called in their lawyer and drew up an agreement.
Kroc got the rights to franchise McDonald's everywhere in the United States except territories the brothers had already sold.
The buildings would match the architect's new design exactly, complete with the golden arches.
The name would be McDonald's on every one.
Kroc even liked that.
He had a feeling it was a name people would remember.
He also agreed to follow their plan down to the last detail.
Signs, menus, everything.