Richard Thaler
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Appearances Over Time
Podcast Appearances
Mm-hmm.
Right.
Another example is you probably get a utility bill that I'm guessing you personally don't look at.
Oh, I look at it every day.
That tells you how much energy you use compared to your neighbors with a similar house.
Well, shame and padding on the back.
Ah.
Right?
Yeah.
If you've put in solar or a heat pump.
All right.
Oh, John.
Most guys with McMansions like yours.
So.
Yeah, yeah.
In any case, my co-author, Cass Sunstein, was the so-called regulation czar for President Obama for a while.
And his job was to make sure all the regulations that were being passed did more good than bad.
So Nudge has two sets of critics.
Okay.
One, you could think of as complete free market guys that's saying,