Rima Grace

Kids like for the first time are being courted as customers by advertisers in the 1910s and 1920s.

Kids like for the first time are being courted as customers by advertisers in the 1910s and 1920s.

And

And

Because of child labor laws, like, kids would have just fewer income streams than before.

Because of child labor laws, like, kids would have just fewer income streams than before.

And so there was all this anxiety about, like,

And so there was all this anxiety about, like,

among parents about, oh, our kids want to spend money but don't actually know the meaning of money, right?

among parents about, oh, our kids want to spend money but don't actually know the meaning of money, right?

So what can we do about it?

So what can we do about it?

And so allowance as this sort of like weekly structured payment was born as a way to teach kids how to spend in kind of a more thoughtful and prudent way towards the middle of the 20th century when we see the beginnings of a stronger credit-based economy

And so allowance as this sort of like weekly structured payment was born as a way to teach kids how to spend in kind of a more thoughtful and prudent way towards the middle of the 20th century when we see the beginnings of a stronger credit-based economy

a lot of parents started using allowances as a way to teach kids about credit.

a lot of parents started using allowances as a way to teach kids about credit.

Like that became part of the lessons.

Like that became part of the lessons.

Well, talk about how class plays into this, because I imagine we're talking about one group of families who tend to use these apps and these tools.

Well, talk about how class plays into this, because I imagine we're talking about one group of families who tend to use these apps and these tools.