Rob Wilson

We didn't want to necessarily go down a flavoured route because that can be very...

We didn't want to necessarily go down a flavoured route because that can be very...

incredibly subjective so we wanted to kind of get a good classic elegant london dry gin started in the military by the dutch you know in the 1600s uh by the british and india to kind of combat malaria it's it's a military drink it's smooth enough to drink neat most gins you can't can't really do that because it's just there's that alcohol burn that comes Very elegant, very craft kind of premium.

incredibly subjective so we wanted to kind of get a good classic elegant london dry gin started in the military by the dutch you know in the 1600s uh by the british and india to kind of combat malaria it's it's a military drink it's smooth enough to drink neat most gins you can't can't really do that because it's just there's that alcohol burn that comes Very elegant, very craft kind of premium.

A recipe as good as the cause and purpose. So a lot of work went into that to make sure we've got an ultra premium liquid. We've got a secret ingredient. We've got about 10 botanicals, all kind of vapour infused, not macerated. Very old distillation method, which dates back to 1651, I think.

A recipe as good as the cause and purpose. So a lot of work went into that to make sure we've got an ultra premium liquid. We've got a secret ingredient. We've got about 10 botanicals, all kind of vapour infused, not macerated. Very old distillation method, which dates back to 1651, I think.

very very kind of craft driven when we met again this afternoon a few minutes ago you told me about one local place where you've just got in but where else can people find it yeah so we're based in red hill and we've hit a lot of red hill in terms of independent venues restaurants a consumer can buy online direct through the website we're just trying to kind of get more venues all the time and it's a it's a very very hard market but

very very kind of craft driven when we met again this afternoon a few minutes ago you told me about one local place where you've just got in but where else can people find it yeah so we're based in red hill and we've hit a lot of red hill in terms of independent venues restaurants a consumer can buy online direct through the website we're just trying to kind of get more venues all the time and it's a it's a very very hard market but

Again, we have a degree of uniqueness that others simply don't have in terms of that practical output, that practical action that comes when the bottle's empty. We are Redhill, Reigate, all around East Surrey really. Equally, we do have a good presence in London, three or four hotels on Park Lane. We've got Partridges in Sloane Square. We've got the Cadogan in Chelsea.

Again, we have a degree of uniqueness that others simply don't have in terms of that practical output, that practical action that comes when the bottle's empty. We are Redhill, Reigate, all around East Surrey really. Equally, we do have a good presence in London, three or four hotels on Park Lane. We've got Partridges in Sloane Square. We've got the Cadogan in Chelsea.

So we're knocking on doors all the time.

So we're knocking on doors all the time.

Yeah, that's incredible. Lovely. I think it's 13,000 square foot, a snooker room, a pool hall. And that's amazing. And they've got some great ideas linked to the gin there. to do some veteran kind of contests and Army versus Navy on the pool table and what have you. So, yeah, for us, local connection is really, really important. And the Belfry and Reds Hill have been incredible.

Yeah, that's incredible. Lovely. I think it's 13,000 square foot, a snooker room, a pool hall. And that's amazing. And they've got some great ideas linked to the gin there. to do some veteran kind of contests and Army versus Navy on the pool table and what have you. So, yeah, for us, local connection is really, really important. And the Belfry and Reds Hill have been incredible.

We've had a showcase in there since June. Amazing opportunity to showcase what we do. Yeah, it starts with local, really. We have a real focus to try and do as much locally as possible. Dame Judy Dench is a fan of the gin. She's very local and, yeah, doing all we can to knock on doors and just broaden our expansion, really.

We've had a showcase in there since June. Amazing opportunity to showcase what we do. Yeah, it starts with local, really. We have a real focus to try and do as much locally as possible. Dame Judy Dench is a fan of the gin. She's very local and, yeah, doing all we can to knock on doors and just broaden our expansion, really.

100% you know we are we are a gin built on honouring veterans on honouring our extraordinary armed forces past and present and the peak of that is remembrance and yeah it's fantastic to use the gin buy some gin and actually honour those people remembrance for us is is a 365 thing and and obviously it peaks in November it peaks on on Armistice and Remembrance Sunday however

100% you know we are we are a gin built on honouring veterans on honouring our extraordinary armed forces past and present and the peak of that is remembrance and yeah it's fantastic to use the gin buy some gin and actually honour those people remembrance for us is is a 365 thing and and obviously it peaks in November it peaks on on Armistice and Remembrance Sunday however

the purpose and the sentiment that's in the gin should be a kind of an all year round kind of thing. Yeah, remembrance is hugely important and certainly really poignant when you see the dog tag cards

the purpose and the sentiment that's in the gin should be a kind of an all year round kind of thing. Yeah, remembrance is hugely important and certainly really poignant when you see the dog tag cards