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Robert Rodriguez

๐Ÿ‘ค Speaker
3500 total appearances

Appearances Over Time

Podcast Appearances

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Because their biggest thing is people completing a movie. A lot of people don't complete a movie and it still counts as a view. They may watch five minutes and change the channel. So do you complete a movie? That's really where they really value. Not only do they complete, but re-watch, re-watch, re-watch per household so many times. That one has a double R logo as well.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Because their biggest thing is people completing a movie. A lot of people don't complete a movie and it still counts as a view. They may watch five minutes and change the channel. So do you complete a movie? That's really where they really value. Not only do they complete, but re-watch, re-watch, re-watch per household so many times. That one has a double R logo as well.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

And my kids are like, dad, that really worked. I was like, I know better than I thought. I didn't know that me manifesting that company What's going to turn into that? And we just keep making stuff. So I want to do that with Brass Knuckle Films now with the audience because it works. So I said, as soon as you have a logo and a company, your brain starts coming up with all kinds of ideas.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

And my kids are like, dad, that really worked. I was like, I know better than I thought. I didn't know that me manifesting that company What's going to turn into that? And we just keep making stuff. So I want to do that with Brass Knuckle Films now with the audience because it works. So I said, as soon as you have a logo and a company, your brain starts coming up with all kinds of ideas.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

And my kids are like, dad, that really worked. I was like, I know better than I thought. I didn't know that me manifesting that company What's going to turn into that? And we just keep making stuff. So I want to do that with Brass Knuckle Films now with the audience because it works. So I said, as soon as you have a logo and a company, your brain starts coming up with all kinds of ideas.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

And it's a filter. Like I said, sometimes the freedom of limitations changes. is all freeing. When I had to do four rooms and it's like, we have to use one hotel room. Oh, well then there's going to be a dead body. There's going to be, you can do a lot with limitations. They said you could use the whole city. It would have been harder to come up with something.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

And it's a filter. Like I said, sometimes the freedom of limitations changes. is all freeing. When I had to do four rooms and it's like, we have to use one hotel room. Oh, well then there's going to be a dead body. There's going to be, you can do a lot with limitations. They said you could use the whole city. It would have been harder to come up with something.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

And it's a filter. Like I said, sometimes the freedom of limitations changes. is all freeing. When I had to do four rooms and it's like, we have to use one hotel room. Oh, well then there's going to be a dead body. There's going to be, you can do a lot with limitations. They said you could use the whole city. It would have been harder to come up with something.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Well, Brass Knuckle Films has a filter, only action. Action movies, because that's the stuff that there's always an appetite for. If you ask Netflix right now, what do you need more of? They'll say action, action, action. We don't have enough action. The last regime didn't leave us enough action. We need action. They'll pay a premium for an action film that we can make at a lower cost.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Well, Brass Knuckle Films has a filter, only action. Action movies, because that's the stuff that there's always an appetite for. If you ask Netflix right now, what do you need more of? They'll say action, action, action. We don't have enough action. The last regime didn't leave us enough action. We need action. They'll pay a premium for an action film that we can make at a lower cost.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Well, Brass Knuckle Films has a filter, only action. Action movies, because that's the stuff that there's always an appetite for. If you ask Netflix right now, what do you need more of? They'll say action, action, action. We don't have enough action. The last regime didn't leave us enough action. We need action. They'll pay a premium for an action film that we can make at a lower cost.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

A $20 million action film is very cheap. Studios don't know how to make them that cheap. That's why they'll pay for an independent to go do it. Right now, that's the key is to be independent because a lot of studios, they can't even green light anything because things are so expensive. They don't want to lose their ass, but they need action films.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

A $20 million action film is very cheap. Studios don't know how to make them that cheap. That's why they'll pay for an independent to go do it. Right now, that's the key is to be independent because a lot of studios, they can't even green light anything because things are so expensive. They don't want to lose their ass, but they need action films.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

A $20 million action film is very cheap. Studios don't know how to make them that cheap. That's why they'll pay for an independent to go do it. Right now, that's the key is to be independent because a lot of studios, they can't even green light anything because things are so expensive. They don't want to lose their ass, but they need action films.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Let's make something that everybody needs and let's make it at a price. We'll make it in my studio because I have my own studio and I can keep all the costs down because we have all the costumes and props and sets from 25 years of filmmaking to keep the cost down. and we'll have the audience gets to invest. It's not crowdfunding or Kickstarter. You're actually an investor.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Let's make something that everybody needs and let's make it at a price. We'll make it in my studio because I have my own studio and I can keep all the costs down because we have all the costumes and props and sets from 25 years of filmmaking to keep the cost down. and we'll have the audience gets to invest. It's not crowdfunding or Kickstarter. You're actually an investor.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Let's make something that everybody needs and let's make it at a price. We'll make it in my studio because I have my own studio and I can keep all the costs down because we have all the costumes and props and sets from 25 years of filmmaking to keep the cost down. and we'll have the audience gets to invest. It's not crowdfunding or Kickstarter. You're actually an investor.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Anyone who puts money in can pitch their idea for an action film to me. And I'm going to make one of the four films in that slate from one of those ideas because I want the audience to win. I want the audience to win and be a part of it because the audience is an afterthought in Hollywood. They make a movie. They show the audience the movie.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Anyone who puts money in can pitch their idea for an action film to me. And I'm going to make one of the four films in that slate from one of those ideas because I want the audience to win. I want the audience to win and be a part of it because the audience is an afterthought in Hollywood. They make a movie. They show the audience the movie.

Lex Fridman Podcast
#465 โ€“ Robert Rodriguez: Sin City, Desperado, El Mariachi, Alita, and Filmmaking

Anyone who puts money in can pitch their idea for an action film to me. And I'm going to make one of the four films in that slate from one of those ideas because I want the audience to win. I want the audience to win and be a part of it because the audience is an afterthought in Hollywood. They make a movie. They show the audience the movie.