Robert Rodriguez

work on movies because it's not about making movies about life lessons huge project that you have to you don't know how you're going to get through even the day much less the project but that's life it's like i felt so good afterwards saying you know the process now if i get hit by a bus you guys are going to be fine because it's just like the movies the story of life is just like the stories we make up you go get your plan together which is kind of like your script

work on movies because it's not about making movies about life lessons huge project that you have to you don't know how you're going to get through even the day much less the project but that's life it's like i felt so good afterwards saying you know the process now if i get hit by a bus you guys are going to be fine because it's just like the movies the story of life is just like the stories we make up you go get your plan together which is kind of like your script

work on movies because it's not about making movies about life lessons huge project that you have to you don't know how you're going to get through even the day much less the project but that's life it's like i felt so good afterwards saying you know the process now if i get hit by a bus you guys are going to be fine because it's just like the movies the story of life is just like the stories we make up you go get your plan together which is kind of like your script

You attack it, try to make it as bulletproof as possible. Go for your goal, whether it's building a comedy club or whatever. Watch it all fucking fall apart. And then that's when you roll up your sleeves, turn chicken shit to chicken salad. The finished result's way better than your original vision. Wash, rinse, repeat. That's life. It's a microcosm of how life works.

You attack it, try to make it as bulletproof as possible. Go for your goal, whether it's building a comedy club or whatever. Watch it all fucking fall apart. And then that's when you roll up your sleeves, turn chicken shit to chicken salad. The finished result's way better than your original vision. Wash, rinse, repeat. That's life. It's a microcosm of how life works.

You attack it, try to make it as bulletproof as possible. Go for your goal, whether it's building a comedy club or whatever. Watch it all fucking fall apart. And then that's when you roll up your sleeves, turn chicken shit to chicken salad. The finished result's way better than your original vision. Wash, rinse, repeat. That's life. It's a microcosm of how life works.

I made them work on the movies. And I did this manifesting thing. My son said, well, I'd like to do a VR movie. So let's make a company together. We'll call it Double R. You all have Double R names. Double R Company. Watch, I'm going to show you how this works. Because I did this with Brass Knuckle Films, which is creating a label. Double R, that'll be our logo.

I made them work on the movies. And I did this manifesting thing. My son said, well, I'd like to do a VR movie. So let's make a company together. We'll call it Double R. You all have Double R names. Double R Company. Watch, I'm going to show you how this works. Because I did this with Brass Knuckle Films, which is creating a label. Double R, that'll be our logo.

I made them work on the movies. And I did this manifesting thing. My son said, well, I'd like to do a VR movie. So let's make a company together. We'll call it Double R. You all have Double R names. Double R Company. Watch, I'm going to show you how this works. Because I did this with Brass Knuckle Films, which is creating a label. Double R, that'll be our logo.

And I made T-shirts and little notepads, and they got way into it. Because now that we have a company, you have to do stuff to fill the company. So we'll call the VR company and say, you all need to sell headsets. Give us some money to make a movie, and we'll make you a movie. We did one with Michelle Rodriguez and Norman Reedus called The Limit. They made us a big Double R logo in the front.

And I made T-shirts and little notepads, and they got way into it. Because now that we have a company, you have to do stuff to fill the company. So we'll call the VR company and say, you all need to sell headsets. Give us some money to make a movie, and we'll make you a movie. We did one with Michelle Rodriguez and Norman Reedus called The Limit. They made us a big Double R logo in the front.

And I made T-shirts and little notepads, and they got way into it. Because now that we have a company, you have to do stuff to fill the company. So we'll call the VR company and say, you all need to sell headsets. Give us some money to make a movie, and we'll make you a movie. We did one with Michelle Rodriguez and Norman Reedus called The Limit. They made us a big Double R logo in the front.

That was like in... March. Later that year, we made that $7,000 movie. That also had the double R logo. Then I went to Netflix and they said, could you make us a Spy Kids type thing that always does well? I thought, okay. I kind of came up with it in the room. I thought, little kids superheroes who have to save their superhero parents. That's We Can Be Heroes, another double R movie.

That was like in... March. Later that year, we made that $7,000 movie. That also had the double R logo. Then I went to Netflix and they said, could you make us a Spy Kids type thing that always does well? I thought, okay. I kind of came up with it in the room. I thought, little kids superheroes who have to save their superhero parents. That's We Can Be Heroes, another double R movie.

That was like in... March. Later that year, we made that $7,000 movie. That also had the double R logo. Then I went to Netflix and they said, could you make us a Spy Kids type thing that always does well? I thought, okay. I kind of came up with it in the room. I thought, little kids superheroes who have to save their superhero parents. That's We Can Be Heroes, another double R movie.

My kids wrote it with me. It's the most watched and re-watched movie in Netflix history. Nothing can touch it. Kids cannot stop watching it because it's little kids superheroes. No one's ever done that before. And my kids are like, Dad, stop. It really works, this thing. And I was like, shit, better than I thought. I was just making an example. But that's how it happens, right?

My kids wrote it with me. It's the most watched and re-watched movie in Netflix history. Nothing can touch it. Kids cannot stop watching it because it's little kids superheroes. No one's ever done that before. And my kids are like, Dad, stop. It really works, this thing. And I was like, shit, better than I thought. I was just making an example. But that's how it happens, right?

My kids wrote it with me. It's the most watched and re-watched movie in Netflix history. Nothing can touch it. Kids cannot stop watching it because it's little kids superheroes. No one's ever done that before. And my kids are like, Dad, stop. It really works, this thing. And I was like, shit, better than I thought. I was just making an example. But that's how it happens, right?

Like it feels predestined, but also you're like, let me just show you how it works. And you go to show someone an example, and that becomes your bread and butter. And so I just tell people, if you have an opportunity to work with your kids, You're mentoring them. They're mentoring you because they're the age I was when I was making Mariachi and Desperado. They got so many great ideas.

Like it feels predestined, but also you're like, let me just show you how it works. And you go to show someone an example, and that becomes your bread and butter. And so I just tell people, if you have an opportunity to work with your kids, You're mentoring them. They're mentoring you because they're the age I was when I was making Mariachi and Desperado. They got so many great ideas.