Romain Torres

Yeah. All right. Let's do it. Have you seen this new Verse app that was popping this week?

Yeah. All right. Let's do it. Have you seen this new Verse app that was popping this week?

Yeah. All right. Let's do it. Have you seen this new Verse app that was popping this week?

Tell me more. Yeah. So to me, this app is kind of interesting because I'm not sure I can even easily describe what it does. And I feel so old saying that. But basically, it's an app that transforms the playlist, like a Spotify playlist, into something visual.

Tell me more. Yeah. So to me, this app is kind of interesting because I'm not sure I can even easily describe what it does. And I feel so old saying that. But basically, it's an app that transforms the playlist, like a Spotify playlist, into something visual.

Tell me more. Yeah. So to me, this app is kind of interesting because I'm not sure I can even easily describe what it does. And I feel so old saying that. But basically, it's an app that transforms the playlist, like a Spotify playlist, into something visual.

And they do these beautiful covers where you see a kid who would have designed his wall in his house with a couple of posters and stuff like that. And he does it from a link, basically from a Spotify link. And it recently popped up on TikTok. It was super viral. And to me, there are a lot of interesting insights from this one.

And they do these beautiful covers where you see a kid who would have designed his wall in his house with a couple of posters and stuff like that. And he does it from a link, basically from a Spotify link. And it recently popped up on TikTok. It was super viral. And to me, there are a lot of interesting insights from this one.

And they do these beautiful covers where you see a kid who would have designed his wall in his house with a couple of posters and stuff like that. And he does it from a link, basically from a Spotify link. And it recently popped up on TikTok. It was super viral. And to me, there are a lot of interesting insights from this one.

One, it's very hard to come up with a way to consistently come up with good ideas, because this one is so unique, such a unique idea. The second one is this app does something that is very that is very important when you are thinking about a new app idea, is that they embedded the marketing flow inside the concept of the app itself.

One, it's very hard to come up with a way to consistently come up with good ideas, because this one is so unique, such a unique idea. The second one is this app does something that is very that is very important when you are thinking about a new app idea, is that they embedded the marketing flow inside the concept of the app itself.

One, it's very hard to come up with a way to consistently come up with good ideas, because this one is so unique, such a unique idea. The second one is this app does something that is very that is very important when you are thinking about a new app idea, is that they embedded the marketing flow inside the concept of the app itself.

So basically, when you create this wall with the app, and I don't even know how to call it. I think they call it vision boards. with the Spotify link, then what to do next with it. And the next step is basically to share it with your friend, either share it directly through iMessage with the link. And they did this very well done invite flow where you can show the exact app

So basically, when you create this wall with the app, and I don't even know how to call it. I think they call it vision boards. with the Spotify link, then what to do next with it. And the next step is basically to share it with your friend, either share it directly through iMessage with the link. And they did this very well done invite flow where you can show the exact app

So basically, when you create this wall with the app, and I don't even know how to call it. I think they call it vision boards. with the Spotify link, then what to do next with it. And the next step is basically to share it with your friend, either share it directly through iMessage with the link. And they did this very well done invite flow where you can show the exact app

like the design that you have made, and send it to your friends. Or even through TikTok, because kids, those days, they are creating more and more content. And they are on TikTok themselves. And it's very easy to share those on TikTok. So I think it's a very good example of an app that, from day one, and they were released early September. I was checking on Sensor Tower. The app just got released.

like the design that you have made, and send it to your friends. Or even through TikTok, because kids, those days, they are creating more and more content. And they are on TikTok themselves. And it's very easy to share those on TikTok. So I think it's a very good example of an app that, from day one, and they were released early September. I was checking on Sensor Tower. The app just got released.

like the design that you have made, and send it to your friends. Or even through TikTok, because kids, those days, they are creating more and more content. And they are on TikTok themselves. And it's very easy to share those on TikTok. So I think it's a very good example of an app that, from day one, and they were released early September. I was checking on Sensor Tower. The app just got released.

And they already got millions of visitors on the website, and it's just the beginning. And yeah, it shows how important it is to think about the marketing funnel when you do an app, even before building new features and building the products.

And they already got millions of visitors on the website, and it's just the beginning. And yeah, it shows how important it is to think about the marketing funnel when you do an app, even before building new features and building the products.