Ron Shaich
๐ค SpeakerAppearances Over Time
Podcast Appearances
It's a different environment to compete in.
New York City costs are three to four times higher.
If you're really good, you can make it, but it's very difficult.
So it worked like downtown L.A.
?
If there was a downtown LA, I mean, back then, there is today.
Yeah.
It worked in Eaton Center in, you know, in Toronto kind of thing.
So Act 3.
So, you know, we start with Tatei.
You know, it's got authority in bakery.
It's got authority in third wave coffee.
It's got chefs in every store.
It's got real food.
We're doing breakfast.
We're doing lunch.
We're doing gathering place.
It's rooted in this powerful aesthetic.
They're beautiful.
But yes.