Rudy Mawer

Why is that? And also, you know, I've grown, we grew our team to 110 employees and now we're sat about 85, 90, which would have been like a sweet spot for us right now. But a lot of them don't build the team and systems too. So I was saying to someone the other day, they're asking, how do you do all the triathlon?

I'm like, I actually only work like five hours a day now because I have 80 employees doing everything else for me. So I think part of it is that growth of it as an entrepreneur. If you always stay the hustling entrepreneur, you'll always burn out and not balance, like be able to do all those things. But if you get good at building great teams and people,

I'm like, I actually only work like five hours a day now because I have 80 employees doing everything else for me. So I think part of it is that growth of it as an entrepreneur. If you always stay the hustling entrepreneur, you'll always burn out and not balance, like be able to do all those things. But if you get good at building great teams and people,

I'm like, I actually only work like five hours a day now because I have 80 employees doing everything else for me. So I think part of it is that growth of it as an entrepreneur. If you always stay the hustling entrepreneur, you'll always burn out and not balance, like be able to do all those things. But if you get good at building great teams and people,

You should be able to actually buy your time back to go spend more time with family. And sometimes you have to go deep to build the business and then you can come out the other side.

You should be able to actually buy your time back to go spend more time with family. And sometimes you have to go deep to build the business and then you can come out the other side.

You should be able to actually buy your time back to go spend more time with family. And sometimes you have to go deep to build the business and then you can come out the other side.

Yeah, so they're going through it and going, he's talking to me. I always say great marketing is when someone goes through and goes, they're talking exactly to me.

Yeah, so they're going through it and going, he's talking to me. I always say great marketing is when someone goes through and goes, they're talking exactly to me.

Yeah, so they're going through it and going, he's talking to me. I always say great marketing is when someone goes through and goes, they're talking exactly to me.

Okay.

Okay.

Okay.

So just to recap for everyone listening, because I wanted to talk about the marketing. We've already gone there, like the deep psychology, right? Knowing the avatar audience, storytelling to sell, right? Three things I'm already hearing. Playing the long game, I'm hearing, right?

So just to recap for everyone listening, because I wanted to talk about the marketing. We've already gone there, like the deep psychology, right? Knowing the avatar audience, storytelling to sell, right? Three things I'm already hearing. Playing the long game, I'm hearing, right?

So just to recap for everyone listening, because I wanted to talk about the marketing. We've already gone there, like the deep psychology, right? Knowing the avatar audience, storytelling to sell, right? Three things I'm already hearing. Playing the long game, I'm hearing, right?

Putting out, it's not like you're just trying to sell a low ticket offer and upsell right away, which nothing wrong with that, but you're playing the long game and really getting them to, you know, you're creating the emotion so they follow you. And maybe the life cycle's long too, right?

Putting out, it's not like you're just trying to sell a low ticket offer and upsell right away, which nothing wrong with that, but you're playing the long game and really getting them to, you know, you're creating the emotion so they follow you. And maybe the life cycle's long too, right?

Putting out, it's not like you're just trying to sell a low ticket offer and upsell right away, which nothing wrong with that, but you're playing the long game and really getting them to, you know, you're creating the emotion so they follow you. And maybe the life cycle's long too, right?

Some of them are even before the awareness stage, you know, they're going to come into that awareness stage when they get married and have kids. And any other big marketing tips or things you've noticed on top of those that you want to add?