Rudy Rush

That's why I love listening to you.

You know, I was telling you before, like, I love how you break things down simply.

And that it's relatable to everyone.

And I appreciate you the most for that.

One question that I've always wanted to ask you, Eddie, is this, like knowing who you are and all the great things that you do, how do you balance innovation in a highly regulated industry, right?

Or industries, because I know you're in multiple industries, but most of the industries you're in are highly regulated.

So how do you balance innovation with that?

It's like anything.

Wow.

So it's fascinating that in that county in Louisiana, which we will keep nameless, the only pink paper happens to be sold.

You know, that actually says something to entrepreneurs too, right?

It's like, hey, if you're going to own a market or own an idea, make sure you've got it really nailed down so that they have to use specifics to get things done, right?

Like that's a business strategy right there in and of itself.

Absolutely, absolutely.

Well, Eddie, I want to deep dive and go into this book because I have a lot of questions and a lot of praise I want to give you.

But for those that are watching or listening, let's talk through the title of the book.

And then more importantly, what made you say this book needs to be seen?

Yeah, sure.

Here's the real truth about AI.

AI didn't change my businesses because it's cool.