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Ryan Alford

๐Ÿ‘ค Speaker
See mentions of this person in podcasts
12370 total appearances

Appearances Over Time

Podcast Appearances

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

And I love the attention to detail in just the overall bottle and everything.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

I need to believe in it.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

It's showing through.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

And I think our audience definitely just heard it.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

And look, let me tell you this.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

If you're listening, those details matter.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

In web design, it's like CX, a consumer experience.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

That shit matters.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

And people pick up on it.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

They say riches in the niches, and I've fought that my whole career a little bit.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

You certainly have to have some amount of focus, but you want mass appeal.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

And word of mouth is like the most powerful thing in marketing still.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

Brett, you're a personal brand.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

You're carrying the brand of the company yourself.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

I can sense you've always had this personality and this sort of gravitas that goes with you and the brand and what you're doing.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

But when did that light bulb maybe go on that you are part of the brand and part of the story?

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

Brett, I can't appreciate you enough for coming on the show.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

Let's talk where everybody obviously got the distributor stuff, but where can people keep up with you, the brands, learn more about everything you're up to, and where to get these delicious drinks?

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

Brett, thank you so much for coming on.

Right About Now - Legendary Business Advice
How Brett Berish Built Billion-Dollar Spirit Brands by Ignoring Industry Rules | Sovereign Brands

I really appreciate your wisdom, your time, and your gifts.