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Ryan Petersen

👤 Person
1877 total appearances

Appearances Over Time

Podcast Appearances

The Knowledge Project
Ryan Petersen: Building Flexport

their anxiety to like get these things signed off with us.

The Knowledge Project
Ryan Petersen: Building Flexport

So we got a good deal, but it did kind of turn Flexport into a cargo airline.

The Knowledge Project
Ryan Petersen: Building Flexport

And we've had those planes ever since.

The Knowledge Project
Ryan Petersen: Building Flexport

So it's not our, it was more of a tactic than a strategy.

The Knowledge Project
Ryan Petersen: Building Flexport

Like our goal is to be an asset light technology platform for freight forwarding and work, be like more neutral and agnostic and move the cargo on anybody's planes.

The Knowledge Project
Ryan Petersen: Building Flexport

But we, we saw that.

The Knowledge Project
Ryan Petersen: Building Flexport

We could serve people and no one else could.

The Knowledge Project
Ryan Petersen: Building Flexport

It was really an education about asset ownership and logistics in that it kind of turns you against your customers in some ways that can be unhealthy.

The Knowledge Project
Ryan Petersen: Building Flexport

You have to really overcome that.

The Knowledge Project
Ryan Petersen: Building Flexport

Because your job when you have a plane or a ship is to fill the plane or the ship, right?

The Knowledge Project
Ryan Petersen: Building Flexport

It's not to serve the customer anymore.

The Knowledge Project
Ryan Petersen: Building Flexport

Like if the customer's cargo needs to go to a different airport, you'll try to convince them to fly it where your plane is going and then truck it a long distance.

The Knowledge Project
Ryan Petersen: Building Flexport

Or, you know, it's like, oh, you just wait three days.

The Knowledge Project
Ryan Petersen: Building Flexport

The plane's leaving in three days instead of going, hey, let me find you a different option.

The Knowledge Project
Ryan Petersen: Building Flexport

So you have to overcome that culturally.

The Knowledge Project
Ryan Petersen: Building Flexport

Like if you're an asset owner, it's pretty hard to be customer centric because your job is like,

The Knowledge Project
Ryan Petersen: Building Flexport

Yeah, so COVID, it did some interesting things for us.

The Knowledge Project
Ryan Petersen: Building Flexport

It made us kind of famous in part because of the hospital stuff and some other things that we did during that time when supply chains got dislocated.

The Knowledge Project
Ryan Petersen: Building Flexport

So it helped the business and the profile of the business.

The Knowledge Project
Ryan Petersen: Building Flexport

Financially, we turned profitable.