Ryan Petersen

So we're bottlenecked in a place that we didn't plan.

The bottleneck should be, I don't have enough customers wanting my thing.

You'd like that to be in a B2B environment.

That should be the bottleneck.

But if it shows up somewhere else,

Yeah, I'm not in control right now.

It feels very uncomfortable.

I'm like, I don't want to just hire more people, especially if it's a temporary surge.

So it feels out of control, and we need to get our handle on that.

And I hate that.

I want my problem always to be like, oh, I need to be more creative in my marketing and sales and like...

work on the pitch and the user experience and the things there.

And so, yeah, if you're bottlenecked in how much space we've had a number of it, this has been, we've had bottlenecks move all over the place during COVID.

And since how much space there is on ships has been a bottleneck for us, even as recently as last couple of weeks with this huge surge of new bookings following the relax, relaxation of the terrace.

That's not right.

Like, there should not be a bottleneck for I can't get cargo loaded on a ship and therefore I can't help the customer or the customers getting this huge delay and getting loaded and getting their cargo delivered.

It is a fact of the industry right now, but that bottleneck shouldn't be in a warehouse environment.

You've got a picture of this flow of goods at the loading dock.

You can choose where to put the bottleneck in the flow of those goods.

So loading dock, unload, put away, pick, pack, outbound, and ship again.