Sam Parr

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

Well, can you give some background to it?

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

The 30-second description is, I hate conferences because networking, suits and ties, icebreakers, awkward, forced social interactions, don't like that part.

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

But I also do love meeting new interesting people.

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

So the idea was like, can you have the good without the bad?

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

Can you have your cake and eat it too?

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

And I've learned...

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

in the past that basically every time you complain, you've planted a seed of an opportunity.

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

So like my complaint about conferences signaled to me that maybe there's an opportunity to reinvent this, right?

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

Innovation comes from irritation.

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

So my irritation at conferences led me to ask a different question.

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

What would be the type of conference that I would love to go to?

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

And so we kind of architected this thing that's basically just the three things we like the most put together.

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

So it was, well, what if we got together and instead of being in like a ballroom seat of the hotel and we're all just standing around awkwardly,

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

What if we got together and we played sports?

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

So what if you play basketball?

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

So the icebreaker is when you get to the event, you get put on teams and within an hour, we go pick up basketball together and you get to know each other that way before you do small talk and all this other stuff.

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

The second part is, so you play basketball and sort of sweat all day.

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

And then at night, we all hang out in a house and we do like impromptu versions of TED Talks.

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My First Million

I spent 48 Hours With 10 Billionaires. Here’s What I Learned.

So the idea is everybody in the room is world-class at something.