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Sam Reich

๐Ÿ‘ค Speaker
463 total appearances

Appearances Over Time

Podcast Appearances

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

It means that we get to call the shots.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

It means that even though budgets will be less, our creative autonomy will be more.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

The theory when we launched was that we would be converting YouTube subscribers to paid subscribers for a lot longer than that turned out to work.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

Oh.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

Do you know what I mean?

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

Like that well ran dry fast.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

Yep.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

Yeah.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

For sure, for sure.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

And I think IAC kind of gets a bad rap in all of this, but for the record, they were patient with us in terms of us not delivering them a big chunk of money for over a decade.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

Arguably, they showed more patience than I think a lot of parent companies would in that same situation.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

And a lot of people in the meanwhile gave birth to spectacular careers coming out of college humor when IAC did not very much benefit.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

So I remain grateful to IAC for being our shepherds through that decade.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

And then they when they got bored of us, we didn't objectively fail.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

We just didn't succeed spectacularly either.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

We had like seventy five thousand subscribers at the end of year one.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

I think they were hoping for like double that number.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

They tried to sell us, but we looked very bad on paper because we had just burned through their whole investment.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

So a lot of people were interested at first, and then they saw the amount of money we were losing and the business plan, which had us losing even more money before turning profitable.

Decoder with Nilay Patel
CEO Sam Reich on the business of subscription comedy

And they all dropped out one by one, leaving me.